HCP Associates Brings Tampa CRA’s Redevelopment Work Into Focus
For Florida Redevelopment Week, HCP produced a video series highlighting projects across Tampa’s redevelopment areas and helped promote the CRA’s first Open House.
TAMPA, Fla., September 19, 2026—HCP Associates recently partnered with the Tampa Community Redevelopment Agency (CRA) to support various initiatives for Florida Redevelopment Week, held from September 14th-18th. Florida Redevelopment Week, a statewide initiative by the Florida Redevelopment Association, gave Community Redevelopment Agencies across the state an opportunity to educate the public on how redevelopment helps to enhance the quality of lives for communities through successful projects, partnerships, and programs.
During Florida Redevelopment Week, HCP Associates worked with Tampa CRA to highlight the agency’s work to strengthen its communities through a variety of redevelopment initiatives. This included producing a video series highlighting key redevelopment projects in Tampa’s community redevelopment areas from fiscal year (FY) 2026. Tampa’s community redevelopment areas include Central Park, Channel District, Downtown, Drew Park, East Tampa, Tampa Heights Riverfront, West Tampa, and Ybor City. This allowed for the unique history and character of each community to be captured while maintaining a consistent narrative voice, pace, and visual identity throughout the series. The videos were released on Tampa CRA’s social media channels, along with an official press release announcing the week-long celebration.
“Every community has its own story,” said Jack Smith, Director of Community Insights and Engagement for HCP Associates. “It was exciting to be able to work with Tampa CRA the great work being done across its districts and show the impact redevelopment has on the improving quality of life in the City of Tampa while honoring its past.”
In addition to the video series, HCP Associates supported Tampa CRA’s first Open House by developing branded collateral and promoting the event. This included creating a dedicated logo, print and digital flyers, and promoting the event on social media, as well as managing media relations for the event. The CRA Open House allowed residents, business and property owners, and community stakeholders to connect directly with the CRA’s commercial grants and housing teams, ask questions, or drop off program applications in person.
For more information, visit the Tampa CRA website to learn more about upcoming initiatives and resources.
About HCP Associates
With over 40 years of experience, HCP Associates is a research-driven branding and communications firm specializing in strategic positioning, identity systems, digital execution, public relations, and cinematic storytelling. HCP partners with organizations across diverse industries to build brands that are clear, credible, and built for long-term growth.