HCP Provides Pro Bono Marketing for Tampa River Lights Festival Benefitting Voices for Children of Tampa Bay

Tampa, Fla. (December 1, 2012) On Saturday, December 8, 2012, from 6pm-9pm, witness the transformation of Curtis Hixon Waterfront Park into a spectacle of light during the first ever Tampa River Lights Festival.

HCP’s Senior Research Director Sarah Lindemuth, a recent Leadership Tampa Bay (LTB) graduate from the Class 2012, was one of the leading volunteers behind the development of the festival. “We all wanted to do something to bring together the community, in the name of a great cause; LTB strengthened that drive in all of us. There is no limit to what you can do when you pull together a great group of dedicated leaders. What we developed has surpassed all of our expectations.”

HCP provided the brand platform, positioning, logo development, print advertising, billboard design, website design and various other marketing tactics, pro bono.

Next Saturday night, 10,000 river lights will be released into Hillsborough River while people enjoy food, drinks, live music, and fun in the park. General admission is free, and tickets for the VIP tent are also on sale now.

Be a part of the event before it even begins! Visit the event page to sponsor river lights for $5 each. Select lights will be pulled from the river and if it is the light you sponsored, you will receive a prize from one of our generous sponsors!

Proceeds from the event benefit Voices for Children of Tampa Bay. Voices for Children is a non-profit organization whose mission is to advocate for the abused, abandoned and neglected children of Hillsborough County.

For more information on the event, to purchase a VIP ticket, or to become a sponsor visit our website: www.TampaRiverLightsFestival.org.

To learn more about HCP and their broad base of marketing services, call 813-318-0565 or email epolins@hcpassociates.com.