HCP Associates Consults Pinellas Co. DMO Leadership to Restructure Film Incentive Program
HCP recently embarked on another one of many strategic initiatives outlined in the Visit St. Pete-Clearwater strategic plan, following an update to the plan that HCP guided in 2022-2023. This initiative sought to develop a new framework for their “Screen Industry Incentive Program” to better suit current public sentiments and industry needs. The updated program,…
HCP Associates Supports Ybor City CRA Through Historic 7th Avenue Bricking Project
The Ybor City CRA has officially begun a project to return historic brick to 7th Avenue. As an homage to the district’s history and unique character, the project primarily aims to slow traffic, improve pedestrian safety, and promote walkability. HCP Associates partnered with the Ybor City CRA throughout this project, supporting communications and community engagement…
Amerant Bank selects HCP Associates for Tampa Bay Expansion Launch
TAMPA, Fla. (June 19, 2024) Amerant Bank, the largest community bank in Florida, retained HCP Associates to consult and advise on a media and public engagement campaign to open new operations in the Westshore district of Tampa, Florida. After only a few months, Amerant Bank opened its first Tampa branch followed up by a new…
HCP Associates Consults with Hillsborough County City-County Planning Commission
TAMPA, Fla. (May 13, 2024) – HCP Associates, a premier strategic marketing and communications firm based in Tampa, proudly announces its latest collaboration with the Hillsborough County City-County Planning Commission to enhance their communication strategies and stakeholder engagement efforts. The Hillsborough County City-County Planning Commission is dedicated to creating a harmonious and well-planned community in…
Robert Allen Presents Resident & Worker Sentiments at the 2024 Annual Westshore Development Forum
This May, HCP Associates’ Vice President Robert Allen presented the results of the 2023-24 Westshore Resident and Worker Study at the Westshore Alliance’s 2024 Annual Development Forum. This survey was conducted on behalf of the Westshore Alliance, the nonprofit organization that represents Westshore’s special services district (SSD) to support the area’s development and services. Allen…
HCP Associates Helps Bring Discovery Channel to Ybor City – Uncovering Ybor’s “Hidden” History
In January 2024, HCP Associates’ web of community connections led to Ybor City’s “hidden history” being uncovered on the big screen – thanks to the work of the Discovery Channel. When Hillsborough County Film Commissioner Tyler Martinolich was approached by producers to assist with location scouting for their new series, he knew just the right…
USF Awards HCP Associates with Preferred Vendor Contract
TAMPA, Fla., (April 17, 2024) – The University of South Florida (USF) vetted and selected HCP Associates, Inc. on September 26, 2023, as a preferred vendor for the university and its affiliate organizations. HCP Associates secured this new contract after demonstrating expertise through a competitive public solicitation process. The company also holds a longstanding relationship…
Tampa Marketing Exec Produces Three Films Screening at Gasparilla International and Sunscreen Film Festivals
Tampa, Fla., (March 21, 2024) – Call it a hattrick or just a festival anomaly, but Eric Polins, Managing Partner at HCP Associates, has two films debuting at the 2024 Gasparilla International Film Festival this weekend and then another one in April at the 2024 Sunscreen Film Festival in St. Petersburg. Polins is no stranger…
HCP Associates Announces Partnership with Black Urchin
TAMPA, Fla. (March 3, 2024) – HCP Associates, a leading strategic marketing and communications firm based in Tampa, is thrilled to announce its partnership with Black Urchin, a premier boutique resort located in the picturesque Grand Cayman. Black Urchin is a hidden gem nestled on a 2.5-acre property boasting a private beach, designed for the…
HCP Helps Launch the Tampa Bay Soccer Hall of Fame
TAMPA, FLA. (Mar 2, 2024)- HCP Associates announces the launch of an exciting new venture for soccer fans throughout Tampa Bay and the nation. On March 2nd, former Tampa Bay Rowdies Player Farrukh Quraishi announced the launch of The Tampa Bay Soccer Hall of Fame. The announcement was made during a watch party hosted by…
HCP Supports Launch of Diverse: Issues in Higher Education 40th Anniversary Edition with new Brand and Style
TAMPA, Fla. (Feb 29, 2024)- Diverse: Issues in Higher Education, a long-time client and partner of HCP Associates, has successfully launched their 40th anniversary edition with a refreshed look and feel. HCP consulted with senior leadership and the publication’s design team to create a new brand, style guide, and revised magazine layout and format that…
HCP Associates Awarded Rebranding Project for Coast2Coast Credit Union
TAMPA, FL – [February 1, 2024] – HCP Associates is proud to announce its partnership with Coast2Coast Credit Union, a stalwart in the financial services industry since 1939, primarily serving the transportation sector and dedicated UPS employees for over four decades. Coast2Coast Credit Union, known for its comprehensive range of financial products including checking and…
HCP Associates Completes Fourth Biennial Resident and Worker for the Ybor City Community Redevelopment Area
TAMPA, Fla., (January 25, 2024)— HCP Associates, the marketing firm of record for the Ybor City CRA, a division of the City of Tampa’s Development and Economic Opportunity Department, completed the fourth biennial worker and resident study of the district. Previous studies brought to light community-driven changes and improvements, including new types of retail, pedestrian…
HCP Associates Named Agency of Record for Source 1 Solutions
CLEARWATER, FL – [January 15, 2024] – HCP Associates is thrilled to announce its appointment as the agency of record for Source 1 Solutions, a premier Global Managed IT Service Provider headquartered in Clearwater, FL. Source 1 Solutions boasts a global presence with engineers operating in over 118 countries, delivering mission-critical IT services to some…
Grace Speaks to University of Tampa Ad/PR Students
TAMPA, Fla. (Dec 4, 2023)-Grace Sailer, Marketing Communications Coordinator at HCP, found herself back in familiar territory when she was invited by her former professor at The University of Tampa to share her post-graduate experiences with a class of graduating students. Grace, having recently navigated the transition from student to professional, offered invaluable insights into…
HCP Associates Completes Third Iteration of Commercial Recycling Study for Pinellas County Department of Solid Waste
TAMPA, Fla. (Nov 1, 2023)— HCP Associates recently completed the third iteration of the Commercial Recycling Study for Pinellas County’s Department of Solid Waste (DSW). The department manages the county’s landfill, Waste-to-Energy facility, and recycling programs. The biennial Commercial Recycling Study results provide insight to the department on businesses in Pinellas County’s waste and recycling…
HCP Associates Completes 4th Community Values Survey for the City of Tampa
TAMPA, Fla. (October 1, 2023)— HCP Associates recently completed a community study for local government: the fourth Annual Community Values Survey for the City of Tampa. HCP established the baseline study in 2020 to obtain statistically valid information reflective of Tampa’s diverse demographics and communities. This research delved into several topics including citizen satisfaction and…
HCP Associates Presents Findings of 32nd Annual Sarasota County Citizen Opinion Survey
SARASOTA, Fla. (September 27, 2023)— HCP Associates recently presented the findings of the 32nd Annual Sarasota County Citizen Opinion Survey to the Board of County Commissioners. These results were presented alongside USF Associate Professor of Communication Dr. Joshua Scacco and a fellow USF student. This working relationship with HCP allows students to gain useful experience…
HCP Conducts “Name the Kudu” Social Media Contest on Behalf of KUDUCOM
TAMPA, Fla. (Sep. 2 2023)- Meet Bekele- the Kudu with a new name trotting around Tampa! In August, HCP concluded the “Name the Kudu” contest on behalf of KUDUCOM, a social media contest that brought the region together to give a new name to the brand’s mascot- the noble Kudu. The contest ran on all…
HCP Associates Completes Resident Perception Survey for Visit St. Pete Clearwater
Clearwater, Fla. (August 16, 2023) – In alignment with a comprehensive strategic plan developed in collaboration with Pinellas County, HCP Associates released the 2023 iteration of the Resident Perception Survey today on behalf of Visit St. Pete Clearwater (VSPC). This survey is a vital part of the larger initiative to gauge the community’s long-term views…
HCP Associates Completes PSTA’s 2023 Community Sentiment Study
St. Petersburg, Fla. (Aug 10 2023) – HCP Associates announces the official completion of a Community Sentiment Study on behalf of the Pinellas Suncoast Transit Authority (PSTA). As the transit authority for Pinellas County, PSTA aimed to measure public sentiments regarding the services they provide the community, in addition to their continued efforts to reduce…
HCP Associates Completes Strategic Plan for the Westshore Alliance
Tampa, Fla. (May 17, 2023) – HCP Associates recently delivered a strategic plan to the Westshore Alliance. Michael Maurino, executive director of the Westshore Alliance, announced the strategic plan at the organization’s 2023 Development Forum. This announcement was the culmination of months of work put into crafting a new 10-year strategic plan for the group…
HCP Associates Completes Destination Brand Awareness and Strategic Plan for Hernando County
TAMPA, Fla. (April 3, 2023) – HCP Associates recently completed a strategic plan for Florida’s Adventure Coast, the destination management organization that promotes tourist destinations and works to attract visitors to Hernando County. In 2016, Hernando County’s tourism office rebranded to “Florida’s Adventure Coast” to distinguish the county from nearby counties and other counties originally…
Marketing Communications Coordinator
HCP Associates is a 37-year-old research-based marketing communications firm located in the Channelside District in the Joseph Garcia International Center. We offer research, strategy, and marketing support to companies in various industries. HCP is currently seeking an energetic and professional Marketing Communications Coordinator. This experienced marketing and communications professional will help connect how our communications,…
HCP Associates Completes Community Study and Visit St. Pete Clearwater 5 Year Strategic Plan
TAMPA, Fla. (February 17, 2023) – HCP Associates recently completed a strategic plan and community sentiment research for Visit St. Pete Clearwater, the official tourism marketing and management organization for the St. Pete/Clearwater area. The pandemic in 2020 severely impacted the hospitality and tourism industry. These events led Visit St. Pete/Clearwater to engage HCP Associates…
HCP Associates helps PBX-Change rebrand into KUDUCOM
TAMPA, Fla. (Jan. 3, 2023) - HCP Associates recently completed the rebrand of regional communications provider PBX-Change to KUDUCOM. This rebrand included a new name, brand, mission, and vision, as of January 2023. Over the course of 6 months, HCP provided brand strategy and position planning workshops with senior leadership. . HCP also conducted competitor…
HCP Associates completes study for the School District of Manatee County
BRADENTON, Fla. (December 15, 2022)— HCP Associates recently completed a community needs assessment study for Blanche H. Daughtrey Elementary School on behalf of the School District of Manatee County. Daughtrey Elementary School, a Title I and minority-majority school in Bradenton, FL, is in the process of becoming a Community Partnership School. This distinction allows the…
Marketing Communications Intern
Marketing Communications Intern HCP Associates is a 37-year-old research-based marketing firm in the Channelside Arts District in Downtown Tampa. We offer research, strategy, and marketing support to companies in various industries located within the Tampa Bay Area and beyond. HCP is currently seeking an energetic and professional Marketing/Communications Intern. This role includes assisting the…
HCP Associates Honors Founder R. Pat Hill
TAMPA, Fla. (November 16, 2022)— Although HCP Associates Founder R. Patrick Hill spends most of his time in the Carolinas after retirement, the team gets to see him on special occasions when he visits his hometown of Tampa. Recently, Pat flew down to visit the HCP team to accompany them to the Tampa Chamber Small…
HCP Associates Releases 3rd Community Values Survey for the City of Tampa
TAMPA, Fla. (November 10, 2022)— HCP Associates recently completed a community study for local government: the Third Annual Community Values Survey for the City of Tampa. HCP established the baseline study in 2020 to obtain statistically valid information reflective of Tampa’s diverse demographics and communities. This research delved into several topics including citizen satisfaction and…
HCP Associates works with the Florida Institute of Government to Release Results of the 31st Citizen Satisfaction Survey for Sarasota County
SARASOTA, Fla. (November 10, 2022)— HCP Associates recently completed the 31st Annual Citizen Satisfaction Survey for Sarasota County alongside USF’s Florida Institute of Government. These results were presented alongside USF Associate Professor of Communication Dr. Joshua Scacco and two USF students. This working relationship with HCP allows students to gain useful experience with applied research.…
HCP Associates Advances as a Finalist for 2022 Small Business of the Year Award
TAMPA, Fla. (July 12, 2022) – The Greater Tampa Chamber of Commerce SBOY Committee announced yesterday that HCP Associates will advance as a finalist for the 42nd Annual Small Business of the Year Award in the 5-20 employee category. The Greater Tampa Chamber of Commerce SBOY Award is one of the most sought-after small business…
HCP Associates Welcomes Three New Team Members
TAMPA, Fla. (July 1, 2022)- As HCP continues to grow with new clientele, the firm’s Managing Partners Sean Coniglio and Eric Polins announced today the addition of two coordinators and an intern. Thomas Manzello will be joining the team as the new Marketing Communications Coordinator, Jack Smith will serve as the new Research Coordinator, and…
HCP Associates Named Semifinalist for 2022 Small Business of the Year Award
TAMPA, Fla. (Wednesday, June 8, 2022) – HCP Associates has been nominated and advanced as a semifinalist for the 42nd Annual Small Business of the Year Award by the Greater Tampa Chamber of Commerce. With more than 400 Tampa Bay area businesses being nominated for the honor, this is a highly selective and rigorous competition…
HCP Associates Delivers National “Power to be Different” Campaign for SUNZ Insurance Company
BRADENTON, Fla., (June 6, 2022) –HCP Associates recently launched a new multimedia ad campaign for longtime client SUNZ Insurance, a nationwide ‘A-rated’ insurance company that offers coverage to PEOs, staffing agencies, transportation companies, and large employers. HCP was initially engaged in 2005 when the company was founded to brand, position, and develop a go-to-market strategy…
HCP Associates Releases 3rd Worker Residential Results for the Westshore District
TAMPA, Fla., (May 21, 2022) – For the third time, HCP Associates concluded a community sentiment study for the Westshore Alliance to gather data from residents and workers in the district with ideas on how to improve the area. The Westshore Alliance, founded in 1983, is a member-based organization comprised of business and community leaders with…
HCP Associates Completes Pro Bono Annual Report for 21 & Change, Inc.
TAMPA, Fla., (May 7, 2022) –HCP Associates recently completed the annual report for 21 & Change, Inc., a Florida-based non-profit that champions inclusion, education, and human rights for children and young adults with developmental disabilities. HCP Associates has been the pro bono agency of record since the inception of the organization and partners Eric Polins…
The Humane Society of Tampa Bay Retains HCP Associates for Strategic Planning
TAMPA, Fla., (March 12, 2022) –Prior to the pandemic in 2017, the Humane Society of Tampa Bay set in motion a strategic plan to include the development of several metrics related to workforce, volunteerism, capital improvements, board development, community engagement, program development, and staffing goals. HCP Associates was called upon to revisit the prior strategic…
HCP Associates Completes 45th Anniversary Face of Exteriors Campaign for DENTCO®, America’s First Exterior Services Management Company.
DEWITT, MI., (January 3, 2022) –For over 22 years, HCP Associates has served as the agency of record for Michigan-based DENTCO, the nation’s first Exterior Services Management® (ESM) Company. Since 2000, HCP worked closely with the founder and C-suite executives to create a national brand and service model that would help stabilize commercial exterior services…
HCP Associates Promotes Julie Fleishman to Manager of Client Services
TAMPA Fla., Dec. 28, 2021 – HCP Associates announces the promotion of Julie Fleishman to Manager of Client Services effective immediately. Adding Fleishman to the management team allows HCP Associates to better serve a broad range of local, national, and global clientele. Fleishman connects HCP Associates’ client marketing and communications efforts with senior leadership’s strategic…
HCP Associates Completes Third Biennial Resident and Worker Ybor District Study for Ybor City Development Corporation
TAMPA, Fla., (December 23, 2021)— HCP Associates, the marketing firm of record for the Ybor City Development Corporation (YCDC), a division of the City of Tampa’s Economic & Urban Development Department, completed the third biennial worker and resident study of the district. Previous studies brought to light community-driven changes and improvements, including new crosswalks, 7th…
HCP Associates Concludes Second Community Sentiment Study for City of Tampa
TAMPA, Fla. (December 15, 2021)— HCP Associates recently completed a community study for local government: the Second Annual Community Values Survey for the City of Tampa. HCP established the baseline study in 2020 to obtain statistically valid information reflective of Tampa’s diverse demographics and communities. This research delved into some topics emphasized by the mayor’s…
HCP Associates Finalizes 2021 Hillsborough County Citizen Survey
TAMPA, Fla. (December 1, 2021)— HCP Associates recently concluded the second iteration of the Hillsborough County Citizen Survey, a community study for local government. HCP established the baseline study in 2019 to produce representative, statistically robust metrics about how county residents feel on a broad swathe of issues. “This year’s iteration was crucial for understanding…
Holiday Market Research Internship
HCP Associates is a 35-year-old research-based marketing firm based in the Channelside Arts District in Downtown Tampa. We offer research, strategy, and marketing support to companies in various industries located within the Tampa Bay Area and beyond. HCP is currently seeking an energetic and professional Holiday Market Research Intern. This paid position would support the…
HCP Associates Wins 2021 MarCom Awards
Dallas, TX (November 5, 2021) - MarCom Awards today announced Tampa-based HCP Associates, Inc. as a winner in the 2021 international creative competition for marketing and communication professionals. There were over 6,000 entries from throughout the United States, Canada, and 41 other countries. Based on the evaluation of MarCom Awards judges, HCP’s entries merit the…
HCP Associates Keeps a Pulse on the Tampa Bay Community Through Market Research
TAMPA, Fla. (November 2, 2021) – HCP Associates recently completed a series of studies covering communities across the Tampa Bay region. The studies provided insight on several important regional quality of life topics, including affordable housing, transportation, roadway congestion, and workforce development. “Oftentimes, public officials rely on constituents who are actively engaged in public policy and who may at times be agenda-setting. To avoid such issues, we employ multiple techniques…
Port Tampa Bay Awards HCP Associates with Strategic Communications Contract
TAMPA, Fla. (Sept. 27, 2021) – Port Tampa Bay’s (PTB) Board of Commissioners voted unanimously during the Port’s monthly business meeting on Tuesday, Sept. 21 to select HCP Associates, Inc. for a one year contract, with a two-year extension option for strategic communications from November 1, 2021, to October 31, 2024. HCP Associates was the…
Research Manager
HCP Associates is a 35-year-old research-based marketing firm based in the Channelside District in Downtown Tampa. We provide research, strategy, and marketing support to companies in numerous industries located within the Tampa Bay Area and beyond. HCP is currently seeking an energetic and professional Research Manager. This role includes managing qualitative, quantitative, primary, and secondary…
HCP Associates Completes Second Iteration of Commercial Recycling Study for Pinellas County Department of Solid Waste
TAMPA, Fla. (September 14, 2021)— Pinellas County Department of Solid Waste (DSW), which manages the county’s landfill, Waste-to-Energy facility, and recycling programs, engaged HCP Associates to conduct a telephonic residential survey for recycling awareness and practices. The Commercial Recycling Study results provide insight to DSW on businesses in Pinellas County’s waste and recycling habits as well as…
HCP Associates Completes Research Project Exploring Population Growth and Development in Hillsborough County
TAMPA, Fla. (June 15, 2021) – HCP presented the findings of their latest community outreach study on population growth and land use to the Hillsborough County City-County Planning Commission. The Planning Commission’s mission is to promote, coordinate, and facilitate all people’s involvement in the community’s long-range planning. In this, they aim to improve economic development…
Port Tampa Bay Honors Service Members at Military Appreciation Event
HCP Associates was thrilled to work closely with Port Tampa Bay management to coordinate and launch the Port’s inaugural Military Appreciation Event on May 27, 2021. Port Tampa Bay employs more than 30 veterans on their staff and was pleased with the large turnout to honor, recognize and thank all the Port Tampa Bay veterans,…
HCP Associates Completes Florida Credit Union Awareness Study for Credit Union National Association
TAMPA, Fla. (May 17, 2021) – HCP Associates concluded its Florida Credit Union Awareness study on behalf of Credit Union Awareness, LLC. (CUA), a wholly owned subsidiary of Credit Union National Association. The purpose of the study was to measure the degree to which Floridians consider credit unions in their financial decision-making. In addition to awareness, additional themes explored were their perceptions…
HCP Welcomes New Partnership with Focus Academy
TAMPA, Fla. (April 20, 2021) HCP Associates is excited to welcome Focus Academy as the firm’s newest client. Located in Temple Terrace, Focus Academy is committed to providing students with special needs the excellence of a traditional charter school. Offering a unique program for high schoolers through age 22, Focus Academy is designed for students…
HCP Associates Presents Seventh Biennial Resident and Worker Survey Results for Tampa Downtown Partnership
TAMPA, Fla. (April 7, 2021) Today, HCP Associates’ Vice President Robert Allen, Jr. presented the results of the seventh Biennial Downtown Tampa Worker and Resident Study at the State of Tampa’s Downtown Development Forum hosted Virtually by the Tampa Downtown Partnership. This three-day virtual event examined how Downtown handled the pandemic during 2020. HCP’s research…
Meet the GOAT
TAMPA, Fla. (March 5, 2021) That is the Project, not Tampa’s Super Bowl Champion Tom Brady. On February 6t, 55 life-sized goat sculptures took centerstage at the Athletes/Artists+Causes gala and auction, hosted at ZooTampa at Lowry Park. Each goat was hand painted by artists turning these farmyard creatures into dynamic and beautiful works of art. The idea is the brainchild of Rob Canton, founder of Project GOAT.…
ChampaBay Strikes Again – Congratulations to the Tampa Bay Buccaneers
TAMPA, Fla. (March 3, 2021) There has never been a better time to be a Tampa Bay sports fan. Rounding out a year of incredible championships, the Tampa Bay Buccaneers took home the Lombardi Trophy in an impressive victory over the Kansas City Chiefs. HCP has a long history of Buc fandom and were thrilled…
VotePhil Gives a Punxsutawney Resident a Digital Platform
DEWITT, Mich. (March 2, 2021) Since 2009, the team at DENTCO have worked to shine a spotlight on a small, furry, and adorable celebrity weatherman. As the nation’s first exterior services management company, DENTCO basis its business on the ever-changing weather patterns across the globe. With snow removal serving as a key pillar of DENTCO’s…
Tampa-based HCP Associates Celebrates 35 Years in Business
TAMPA, Fla. (Jan. 22, 2021) HCP Associates’ Managing Partners Sean Coniglio and Eric Polins announced today that the firm will be celebrating its 35th anniversary throughout 2021. For the past 35 years, HCP has provided professional consulting and planning focused on three core disciplines: research, strategy, and marketing. Coniglio and Polins have been partners at…
Westshore Alliance Releases Resident and Worker Study conducted by HCP Associates
TAMPA, Fla. (November 23, 2020) – HCP concluded a resident and worker study with Westshore Alliance and presented the findings on Nov. 17 in part three of a webinar series hosted by the Alliance. The panel was moderated by Robert Allen, Vice President with HCP.
HCP Associates Awarded Marketing Services Contract for Ybor City Development Corporation
TAMPA, Fla. (Nov. 12, 2020) – Tampa City Council unanimously approved an agreement between the City and Channelside District-based HCP Associates on Oct. 15, 2020 for the provision of marketing and media relations services for the Ybor City Community Redevelopment Area (CRA). This is the second three-year contract the marketing firm has been awarded from the City to provide services to the Ybor City CRA and Ybor City Development Corporation (YCDC). “We are…
HCP Associates Adds New Advanced Marketing Intern
TAMPA, Fla. (November 10, 2020) - HCP Associates continues to recruit talented graduates from the best universities in the state. Olivia Clark graduated from the University of Florida and was part of the graduating class affected by COVID-19, who missed out on graduation and summer internships, yet continued to seek opportunities. Before joining HCP, Clark…
HCP Develops Digital Branding and Strategy for National Workers’ Comp Carrier
BRADENTON, Fla. (October 16, 2020) – SUNZ Insurance has been a provider of workers’ compensation insurance for large companies, PEOs, staffing companies, and transportation providers since 2005. Going into its 15th year in business, the nationwide company refreshed its digital brand strategy to reach its large audience and convey the benefits of working with the company. As part of this…
HCP Helps Port Tampa Bay and Nasatka Security Celebrate Major Anniversary Milestones
TAMPA, Fla. (October 16, 2020) – The year 2020 has brought many new challenges for companies to overcome – from COVID-19 to the active hurricane season – but it has also marked many significant milestones for some. For example, HCP is working with Port Tampa Bay to celebrate 75 years since the port authority was enacted by the Florida legislature, and Nasatka Security, a perimeter security company, to…
HCP Associates Concludes Recycling Consultation for the City of Glendale, Arizona
TAMPA, Fla. (October 15, 2020) – The City of Glendale, Arizona, located near Phoenix, concluded their engagement with HCP Associates on creating a survey to guide the future of the City’s recycling program. Recycling as an industry has been challenged by a constellation of problems that have rendered it a costly, inefficient process. Cities across the…
Manager of Marketing Services
HCP Associates is a 35-year-old research-based marketing firm located in the Channelside District in the Joseph Garcia International Center, home to Port Tampa Bay. HCP is seeking an experienced marketing and media manager with an intricate understanding of branding, positioning and how to develop channel distributions through social media channels, digital advertising strategies, proactive public…
HCP’s Managing Partner Participates in Governor’s Tampa Bay Business Roundtable Discussion
TAMPA, Fla. (Aug. 28, 2020) - Florida Governor Ron DeSantis visited Port Tampa Bay on Aug. 27 for a roundtable discussion with local business owners and leaders about the impacts of COVID-19 on their operations. HCP’s Managing Partner, Sean Coniglio, participated in the conversation, which ranged from when businesses are considering going back to the office, to…
HCP completes biennial study for Pinellas County Solid Waste on residential recycling program awareness
TAMPA, Fla. (July 1, 2020) – Pinellas County Department of Solid Waste (DSW), which manages the county’s landfill, Waste-to-Energy facility, and recycling programs, engaged HCP Associates to conduct a telephonic residential survey for recycling awareness and practices. The Residential Recycling Awareness Survey coincides with the completion of DSW’s 30-year Solid Waste Master Plan, where the county’s goal is “Zero Waste to…
HCP Associates Selected as Semifinalist for Tampa Bay Chamber’s Small Business of the Year Award
TAMPA, Fla. (June 16, 2020) – The Tampa Bay Chamber announced today that HCP Associates was named a semifinalist for its Small Business of the Year Award. Entering its 40th year, the Tampa Bay Chamber’s Small Business of the Year Awards are one of the most rigorous small business awards programs in the United States. Companies are nominated and required to fill out an extensive application of their approach to business, management, and operational challenges.…
HCP completes Resident and Worker Community Sentiment Study for the Westshore District
TAMPA, Fla. (June 1, 2020) – For the second time, HCP concluded a community sentiment study for the Westshore Alliance to gather data from residents and workers in the district with ideas on how to improve the area.
HCP Associates Develops COVID-19 Community Testing Study for Hillsborough County
TAMPA, Fla. (April 28, 2020) – HCP Associates was recently engaged by Hillsborough County leadership to help understand the community’s awareness and sentiment around COVID-19 testing. The county has launched a COVID-19 community outreach study to understand what barriers exist for residents to obtain testing for COVID-19: Do transportation issues limit people’s willingness to get testing? Do they understand the process of getting tested? Are…
HCP Associates develops research study to gain insights of Ybor City’s small businesses and workers during COVID-19
TAMPA, Fla. (April 30, 2020) – Ybor City’s historic district has been a landmark area of the City of Tampa for over 135 years and is a community known for its historic architecture, history, Cuban cigars, and Cuban sandwiches. Through Ybor City’s storied history, it has withstood several historic crises, all while maintaining a supportive…
HCP Provides Community Outreach Study for Florida Department of Transportation
TAMPA, Fla. (March 15, 2020) – HCP Associates completed its rapid survey of Ybor City residents for the Florida Department of Transportation (FDOT). FDOT sought community feedback on enhancements and improvements to be made to the transportation infrastructure within Ybor City. The survey was designed to understand how to use the remaining parcels of land adjacent to the new planned…
HCP completes Strategic Planning Study for Pinellas County Economic Development
TAMPA, Fla. (March 1, 2020) – HCP concluded strategic planning for the Pinellas County Economic Development (PCED), which serves many functions for the county to attract high-wage employment opportunities for residents and engage with small businesses to large corporations on a range of needs. “Pinellas County has a fantastic opportunity to expand its already diverse industrial base through its combination of education, outreach, and support to businesses,” said HCP’s Vice…
HCP Completes Viability Research Study for Hillsborough County Veterans Memorial Park
TAMPA, Fla. (February 15, 2020) – HCP completed the final phase of a project viability study located at Hillsborough County’s Veterans Memorial Park. Called the Military Learning Center of Tampa Bay (MCLTB), the project envisions a large community center located at the existing Veterans Memorial Park (VMP). The VMP currently serves as the home of an impressive collection of memorials honoring heroes from all of America’s wars. “One of the…
HCP Associates Adds New Content Development Specialist
TAMPA, Fla. (Jan. 14, 2020) – HCP Associates’ Managing Partner Sean Coniglio announced today the firm will expand the team by welcoming Shirleyn Babu as a new Content Development Specialist. Babu was formerly a communications intern with HCP and focused on developing social media content for clients. Her role will now expand to creating content…
HCP launches awareness campaign for the Veterans Memorial Park and Museum
TAMPA, Fla. (Dec. 4, 2019) – HCP Associates was recently engaged to help create awareness of the Hillsborough County Veterans Memorial Park and Rear Admiral Leroy Collins Jr. Veterans Museum. In partnership with the Veterans Memorial Park and Museum committee, HCP launched a new website for the Park – one of the most important tools…
HCP Associates Receives Honorable Mention from PR Daily’s Nonprofit PR Awards
CHICAGO, Ill. (November 7, 2019) – HCP Associates was named a finalist and received an honorable mention by Ragan’s PR Daily Nonprofit PR Awards for its 2019 fall campaign Strengthen Our Schools (SOS) on behalf of the Hillsborough Classroom Teachers Association. The SOS campaign facilitated Hillsborough County Tax Referendum No. 3, a half-penny tax delivering…
HCP Associates and Ybor City Development Corporation win two prestigious awards for “More in Ybor” campaign
TAMPA, Fla. (Oct. 31, 2019) – HCP Associates in partnership with Ybor City Development Corporation (YCDC) and the City of Tampa Community Redevelopment Agency (CRA) were recently recognized by two organizations for the “More in Ybor” campaign. The goal of the campaign was to show that there is “More in Ybor” beyond being “Tampa’s Entertainment…
HCP Associates Expands with Three New Team Members
TAMPA, Fla. (October 22, 2019) – As HCP continues to grow with new clientele, the firm’s Managing Partners Sean Coniglio and Eric Polins announced today the addition of two managers and a coordinator. Rank Fowler, a former team member at HCP, will return as the Manager of Design Services, and Leah Bueno, APR, will serve…
HCP Associates Named Finalist for PR Daily’s Nonprofit PR Awards
CHICAGO, Ill. (October 15, 2019) – HCP Associates was named a national finalist today by Ragan’s PR Daily Nonprofit Awards for their 2019 fall campaign Strengthen Our Schools (SOS) on behalf of the Hillsborough Classroom Teachers Association. The SOS campaign facilitates Hillsborough County Tax Referendum No. 3, a half penny tax delivering over $1 billion…
HCP Associates Adds New Communications Coordinator on Advanced Internship
TAMPA, Fla. (Oct 1, 2019)- After 33 years in business, HCP Associates has recruited talented college graduates from some of the best universities. Today, HCP Associates’ Managing Partner Eric Polins announced the addition of Shirleyn Babu, a recent graduate from the University of Tampa (UT). “We are happy to welcome another talented University of Tampa…
HCP Associates’ Manager of Client Services Promoted to Director
TAMPA, Fla. (Sept. 27, 2019)- HCP’s Managing Partner Sean Coniglio announced today the promotion of Heather McHugh from Manager of Client Services to Director. “With five years of excellent client service and daily support of HCP’s diverse clientele, it’s our sincere pleasure to promote Heather to the Director of Client Services; she has earned the…
HCP Associates Presents Findings from the Hillsborough County Citizen Survey
TAMPA, Fla. (Aug. 27, 2019) – HCP Associates recently presented the results of the 2019 Hillsborough County Citizen Survey to the Board of the County Commissioners. Hillsborough County wanted to disseminate a survey to gain insights into how citizens value different aspects of their lives. Hillsborough County engaged HCP Associates to develop telephonic and online…
HCP Associate Earns Eff Certification
(July 29, 2019) – Allyson Russo, HCP Associate’s Integrated Media Manager, recently earned the Eff certification through the Institute of Practitioners in Advertising (IPA) in association with 4A’s Foundation. The Eff test certificate recognizes successful completion of coursework aimed at providing professionals with a solid grounding in understanding and measuring advertising effectiveness. The online course…
21 & Change Presents HCP Associates with Founders Award
TAMPA, Fla. (July 17, 2019) – John Bodor, President of 21 & Change and the Board of Directors awarded HCP Associates with the Founders Award at their First Anniversary and Sponsor Appreciation Luncheon held at the Columbia Restaurant in Historic Ybor City. The Founders Award recognized HCP Associates for their unwavering belief and support in…
Madelin Ghomshe – Research Coordinator/Bodybuilder
Madelin Ghomshe serves as HCP’s Research Coordinator/Resident Bodybuilder. In this role, Madelin coordinates quantitative, qualitative, primary and secondary data, survey design, analysis, reporting and presentation. Madelin works closely with senior leadership and the HCP marketing team to support clients requiring research-related activities and plans. Outside of work, Madelin has become dedicated to weightlifting and exercise.…
HCP Associates’ Eric Polins Appointed as Board Member to Team Godwin Foundation
TAMPA, Fla. (July 10, 2019) – Eric Polins, one of HCP Associates’ Managing Partners, was recently appointed as a board member to the Team Godwin Foundation. The organization recently held their first board meeting at Zoo Tampa. The Team Godwin Foundation is a 501 c (3) organization providing a second chance for at-risk children and…
Heather McHugh – Manager of Client Services/Ironwoman
Heather McHugh is HCP’s Manager of Client Services. Heather is a superstar both in and out of the office. Beyond handling day-to-day marketing initiatives for a broad range of clients in multiple industries, Heather has developed a passion for competing in triathlons and half marathons. Before discovering this avocation, Heather enjoyed playing soccer. After tearing…
HCP’s Coordinator of Client Services Accepted into the Junior League of Tampa
HCP Associates is excited to announce that our Coordinator of Client Services, Kristen Peebles, has been accepted into the Junior League of Tampa, a non-profit organization dedicated to making a difference in the community by serving under-represented populations. The Junior League of Tampa is committed to breaking the cycle of poverty for Tampa’s most disadvantaged…
HCP Associates Wins Three Silver Telly’s for Mini Documentary: The Power of One
TAMPA, Fla. (May 23, 2019) – The 40th Annual Telly Awards judges named HCP Associates a silver winner within three separate categories. The Telly’s recognized HCP for their production of The Power of One on behalf of Voices for Children and Guardian ad Litem. HCP Associates Managing Partner Eric Polins said, “It’s wonderful when our…
HCP Associates Named Semifinalist for 2019 Small Business of the Year Award
TAMPA, Fla. (Tuesday, May 21, 2019) – After being nominated for the Small Business of the Year Award, the Greater Tampa Chamber of Commerce announced today that HCP Associates is a semifinalist. Entering its 39th year, the Greater Tampa Chamber of Commerce Small Business of the Year is one of the most rigorous small business…
HCP Research Team Completes Ninth Annual Pinellas County Citizens Survey
CLEARWATER, Fla. (April 23, 2019) – HCP Associates recently concluded Pinellas County’s annual citizen survey. This year marked the eighth consecutive year that HCP conducted this survey. The survey provides to the county important metrics of citizens’ expectations and satisfactions; this year’s results demonstrate a confident and enthusiastic outlook towards the future of the community.…
HCP Associates Wins Angel Award for Non-Profit Campaign
FOR IMMEDIATE RELEASE TAMPA Fla. (April 16, 2019) – Yesterday the American Advertising Federation (AAF) Fourth District recognized HCP Associates with a Silver Angel Award for excellence in public service advertising on behalf of non-profit client, 21 & Change Inc. The Angel Awards showcases exceptional work that fulfills impactful goals, benefits the community and stands…
HCP Associates Presents Sixth Biennial Resident and Worker Survey Results for Tampa Downtown Partnership
FOR IMMEDIATE RELEASE TAMPA Fla. (April 12, 2019) – Today, HCP Associates’ Vice President Robert Allen, Jr. presented the results of the sixth Biennial Downtown Tampa Worker and Resident Study at the 23rd Annual Downtown Development Forum hosted at Armature Works. This half-day event focused on the exploration of innovative ideas in urban development serves…
HCP Associates Wins Marketer of the Year Award for Mass Media
TAMPA, Fla. (March 29, 2019) – Yesterday at the 4th Annual Marketer of the Year Awards Ceremony at The University of Tampa, the American Marketing Association (AMA) of Tampa Bay recognized HCP Associates with the Marketer of the Year award for outstanding results in the category of Mass Media on behalf of the Strengthen Our…
SUNZ Insurance Reengages HCP Associates to Focus on National Branding
TAMPA, Fla. (March 22, 2019) – Today, HCP Associates Managing Partners Sean Coniglio and Eric Polins announced HCP will once again serve as strategic marketing partners with SUNZ Insurance. HCP will lead brand building, strategic planning and marketing programs focused on Professional Employer and Staffing industries. “We are thrilled to be serving SUNZ again. We…
HCP Associates Wins Bid with The Propeller Club
TAMPA, Fla. (March 15, 2019) – The Propeller Club – Port of Tampa selected HCP Associates after a request for proposal for social media management and consulting. With over 33-years of experience, HCP Associates has remained dedicated to the community. From the implementation and maintenance of Port Tampa Bay’s strategic communication plan, to the establishment…
HCP Associates Concludes Pinellas County Residential Recycling Survey
TAMPA, Fla. (Feb. 18, 2019) – As our population continues to grow at a rapid pace, the amount of waste produced also continues to grow. On behalf of Pinellas County Department of Solid Waste, HCP Associates was engaged to conduct an online residential survey for recycling awareness and practices. Improper consumer actions stemming from misinformation…
HCP Associates Expands Team with a New Content Development Specialist
TAMPA, Fla. (Jan. 16, 2019)- Due to the firm’s continual growth and development, HCP Associates Managing Partners Sean Coniglio and Eric Polins announced today the firm will begin the new year by welcoming a new professional to the team. Anthony Kershner will serve as a Content Development Specialist. “We are thrilled to have Anthony join…
HCP Associates Presented with Crystal Key from Visit Tampa Bay for 30 Years of Partnership
TAMPA, Fla. (Jan. 2, 2019) – Visit Tampa Bay President and CEO Santiago Corrada presented HCP Associates with the Crystal Key Award in recognition of 30 years of dedicated partnership with the organization. “We are grateful to have a firm like HCP Associates as a lifelong partner and appreciate their dedication to our mission; especially…
Port Tampa Bay Renews Strategic Communications Contract with HCP Associates
TAMPA, Fla. (Dec. 20, 2018) – Port Tampa Bay’s Board of Commissioners voted unanimously during the Port’s monthly business meeting on November 13 to exercise the first extension option of the three-year contract with HCP Associates, Inc. for strategic communications from November 1, 2018 to October 31, 2019. “HCP provides exceptional depth and enormous talent…
HCP Associate Returns from Leadership Florida’s First International Alumni Excursion to London
TAMPA, Fla. (Dec. 12, 2018)—Last week, HCP Associate’s Managing Partner Eric Polins, a Leadership Florida Cornerstone XXVIII Graduate, traveled to London for the organization’s first ever international graduate excursion. “From our time with the CEO from Lloyd’s of London to a beautiful mixer atop the infamous Shard building in London’s financial district, we had a…
HCP Associates Wins Three PRestige Awards at Annual Public Relations Society of Tampa Bay Ceremony
Pictured, HCP Associates Eric Polins and Port Tampa Bay’s Jamal Sowell. TAMPA, Fla. (Nov. 9, 2018)— Yesterday at the 4th annual awards ceremony, the PRSA Tampa Bay Chapter recognized HCP Associates with three PRestige Awards for outstanding public relations tactics. Works recognized included: two long-form/short-form videos and one non-profit broadcast public service announcement (PSA). The…
Hillsborough County Voters Pass Referendum to Strengthen Our Schools
On November 6, 2018, Hillsborough County Referendum No. 3 passed with 56.35 percent of residents voting ‘YES.’ The Strengthen Our Schools (SOS) Campaign was a political campaign initiated and funded by the labor union HCTA and public donations. The SOS campaign engaged with HCP Associates to promote and spread public awareness about the referendum. The…
HCP Associates Names Robert Allen Vice President
TAMPA, Fla., (November 7, 2018) HCP Associates Managing Partners Eric Polins and Sean Coniglio announced today the hiring of Robert Allen Jr. as the firm’s Vice President. “We are extremely excited to welcome Robert to the HCP Associates family. Approaching our 33rd year in business, we have experienced tremendous growth over the past few years.…
HCP Associates Completes PSTA Baseline Community Sentiment Study
PETERSBURG, Fla., (November 5, 2018) Pinellas County’s transit organization, The Pinellas Suncoast Transit Authority (PSTA), engaged HCP Associates earlier this year to conduct a community sentiment study. The organization conducts rider surveys but despite rising ridership, a majority of Pinellas County citizens are untapped by their services. This realization promoted the organization to extend its…
HCP Associates Completes Second Biennial Resident and Worker Ybor District Study for the Ybor City Development Corporation
TAMPA, Fla., (October 31, 2018) HCP Associates, the marketing firm on record for the Ybor City Development Corporation (YCDC), a division of the City of Tampa’s Economic & Urban Development Department, completed the second biennial worker and resident study of the district. The objectives of the study were to: Collect perceived assets and opportunities for…
HCP Associates Completes HART Baseline Community Sentiment Study
TAMPA, Fla. (October 29, 2018) – Earlier this year, Hillsborough Area Regional Transit Agency (HART) selected HCP Associates to conduct a baseline community sentiment study. HART wanted to understand how Hillsborough County residents perceive the organization and the job they are doing as the county’s transit authority. HCP closely evaluated the organization’s internal documents, along…
HCP Associates Partners with Florida Institute of Government at USF to Conduct Sarasota Citizen Survey
SARASOTA, Fla. (September 13, 2018) Dr. Susan MacManus, a longtime political science professor at the University of South Florida retired in the Spring of 2018 after 47 years of service. MacManus has typically led the Sarasota County Citizens’ Opinion Survey, but HCP was suggested by MacManus’ longtime project associate Dr. Susan Schuler to take over…
HCP Associates selected to conduct Consumer and Commercial Recycling Awareness Research
PETERSBURG, Fla. (September 6, 2018)— Pinellas County approved a four-year agreement between the Pinellas County Department of Solid Waste and HCP Associates, Inc. for the provision of research services. This study has been ongoing since the late 1980’s. The results are used to prepare data such as recycling participation rates for Pinellas County’s annual Solid…
HCP Associates Selected to Conduct Community Sentiment Study for PSTA
PETERSBURG, Fla. (August 9, 2018)— Pinellas Suncoast Transit Authority (PSTA) has selected HCP Associates, Inc. to conduct the organization’s first community sentiment study. The Pinellas Suncoast Transit Authority (PSTA) was first established in the early 1900s as the St. Pete Municipal Transit System (SPMTS) with a streetcar line running from St. Petersburg to what is…
HCP Associates Wins at 22nd Annual Videographer Awards with Big Brothers Big Sisters and The Military Learning Center of Tampa Bay
TAMPA, Fla. (August 1, 2018) – The Videographer Awards named HCP Associates as a winner of an Award of Distinction and an honorable mention today after judging concluded for the 22nd Annual Videographer Awards. The Award of Distinction was awarded for producing the Big Brothers Big Sisters of Tampa Bay statewide vanity license plate public…
HCP Associates Selected to Conduct Community Sentiment Study for HART
TAMPA, Fla. (July 20, 2018)— Hillsborough Area Regional Transit Authority (HART), Hillsborough County’s mass transit system, selected HCP Associates, Inc. to conduct the organization’s first community sentiment study. The Hillsborough Area Regional Transit Authority (HART) was created in October of 1979 to plan, finance, acquire, construct, operate and maintain mass transit facilities and supply transportation…
Quality Counts Selects HCP Associates as Marketing Firm of Record
TIGARD, OR (June 13, 2018) – Quality Counts’ CEO Jean-Paul Brissett announced today the selection of Tampa-based HCP Associates as the company’s marketing firm of record. Quality Counts Vice President of Business Development Gerald “JR” Wegehaupt said, “We are excited to team up with HCP Associates; we know we have a lot of growth in…
HCP Associates Welcomes New Coordinator of Client Services
TAMPA, Fla. (June 04, 2018) - HCP Associates’ Managing Partners Sean Coniglio and Eric Polins announced today an addition to their growing marketing and research team with the addition of Kristen Peebles as the new Coordinator of Client Services. “As we continue to expand and grow into some niche vertical markets, we wanted an analytical…
HCP Associates Participates in Channelside Drive Design Project
TAMPA, Fla. (May 24, 2018) HCP’s Research Coordinator Madelin Ghomshe attended the first community meeting for the Channelside Drive Project. The meeting’s purpose was to engage the public and give people in the community a chance to suggest and weigh in on Channelside Drive improvements. Since 1975, the area has flourished from an industrial part…
HCP Presents Findings from First-Ever District Survey
TAMPA, Fla. (May 10, 2018) Senior Research Director Sarah Lindemuth presented the findings from the district’s baseline survey this week before an audience of close to 200 Westshore community leaders at the Westshore Alliance’s 16th Annual Development Forum. In fall of 2017, HCP was selected by the Westshore Alliance to conduct a baseline survey of…
HCP Associates Completes Culture Study for Local Tampa Charter School
LUTZ, Fla. (May 7, 2018) Lutz Preparatory School, a pre-prep through eighth grade charter school located in Hillsborough County, engaged HCP Associates for a second year to conduct a culture study. The school’s mission is to provide a rigorous and differentiated learning experience in order to cultivate and inspire a community of life-long learners. In…
HCP Associates Expands with New Hires for Branding and Research
TAMPA, Fla. (April 30, 2018) — Due to the firm’s growth and recent mergers/acquisitions, HCP Associates’ Managing Partners Sean Coniglio and Eric Polins announced today the firm will expand its team to include two new professionals. Jason Sowders will serve as a Graphic Designer and Madelin Ghomshe will be a Research Coordinator. “We are extremely…
HCP Associates Finds Pinellas County Citizens Look Forward to a Prosperous Future
CLEARWATER, Fla. (April 17, 2018) HCP Associates recently presented findings from Pinellas County’s annual citizen survey. This was the eighth year that HCP conducted a citizen study for the county, and results point to a residential base that has an optimistic outlook toward the future. Beginning in 2011, Pinellas County selected HCP to conduct citizen-centric…
Westshore Alliance Celebrates a Successful Year and the Launch of its Inaugural District-Wide Survey
TAMPA, Fla. (March 22, 2018) The Westshore Alliance is a membership-based organization of business and community leaders, founded in 1983. In the past 35 years, the organization has advocated for improvements in the areas of transportation, urban development, marketing, public safety, education and has served as a community connector, on behalf of its more than…
HCP Associates Expands Research Completing Succession Plan with Susan Schuler & Associates
TAMPA, Fla. (March 8, 2018) — HCP Associates’ Managing Partners Sean Coniglio and Eric Polins announced today that the firm will expand its research capabilities with the addition of veteran research firm Susan Schuler & Associates. “We have worked with Dr. Schuler and her team for decades and she has been an extremely valuable partner…
‘Tibet: The Story of Florida’s First Courthouse Facility Dog’ Accepted into the Hollywood Florida Film Festival
TAMPA, Fla. (Jan. 22, 2018) The Voices for Children and Guardian ad Litem Film Tibet: The Story of Florida’s First Courthouse Facility Dog is set to screen at this year’s Hollywood Florida Film Festival. This is the seventh film festival screening for the “Dogumentary” which tells the story of how former Voices for Children of Tampa Bay…
‘Tibet: The Story of Florida’s First Courthouse Facility Dog’ Set to Screen at the Bonita Springs International Film Festival
TAMPA, Fla. (Jan. 12, 2018) The Voices for Children and Guardian ad Litem Film Tibet: The Story of Florida’s First Courthouse Facility Dog has been accepted to screen at the 3rd Annual Bonita Springs International Film Festival. This is the sixth film festival screening for the “Dogumentary” which tells the story of how Guardian ad Litem (GAL)…
HCP Associates Engaged by Suncoast Credit Union for Brand Awareness Study and 2018 Market Planning
TAMPA, Fla. (December 7, 2017) Senior marketing leadership at Suncoast Credit Union approached HCP Associates in September 2017 seeking data to aid in benchmarking brand awareness in service areas and consulting for 2018 marketing budget planning. The credit union deploys a marketing mix leveraging a variety of mediums, but puts primary emphasis on raising its…
HCP Associates’ Market Research Team Conducts Pinellas County Employee Voice Study
CLEARWATER, Fla. (November 15, 2017) The HCP market research team developed a plan in conjunction with Pinellas County HR leadership to improve upon an existing biennial employee sentiment survey, renaming it, branding it, clarifying the mission to county employees, and ensuring transparency from beginning to end, to gain heightened employee participation. HCP rebranded the survey…
HCP Associates’ Market Research Team Facilitates Restaurant Focus Group
ST. PETERSBURG, Fla. (November 10, 2017) In September, Stillwaters Tavern, a 2B Hospitality Restaurant on Beach Drive, launched a weekend brunch menu in response to customer demand. Chef Jeffrey Jew crafted a food and beverage menu marrying traditional favorites with his fusion flair. While still in the early stages of rollout, management looked to HCP…
HCP Associates Brands Leadership Tampa Bay’s 30th Anniversary
TAMPA, Fla. (November 5, 2017) Leadership Tampa Bay (LTB) Board of Directors engaged HCP Associates to brand their 30th anniversary logo. LTB is a non-profit organization governed by an independent board of directors living and working in the larger Tampa Bay region—Hillsborough, Pasco, Pinellas and Polk counties. Established in 1987, the organization’s mission is to…
Tibet: The Story of Florida’s First Courthouse Facility Dog Receives PRSA Award of Excellence
TAMPA, Fla. (October 20th, 2017) HCP Associates received the PRSA Audio-Visual Presentation Award of Excellence for their work on the Voices for Children of Tampa Bay and Guardian ad Litem of Hillsborough County documentary film Tibet: Florida’s First Facility Courthouse Dog. The Tampa Bay Chapter of PRSA and their annual PRestige Awards were held on Oct.…
‘Tibet: The Story of Florida’s First Courthouse Facility Dog’ Screening at the Orlando Film Festival
TAMPA, Fla. (Oct. 20, 2017) This year’s 2017 Orlando Film Fest is underway and the Voices for Children and Guardian ad Litem Film Tibet: The Story of Florida’s First Courthouse Facility Dog is set to screen Tuesday, October 24th, at 8 PM at the Cobb Plaza Cinema Café 12 in Downtown Orlando. The “Dogumentary” tells…
Congratulations to Ybor City Development Corporation for winning the Historic Holiday Spirit Program Selected for 35th Annual Planning and Design Awards
TAMPA, Fla. (Oct. 20, 2017) The Ybor City Historic Holiday Spirit program was awarded by the Hillsborough County City-County Planning Commission for contributing to a better quality of life in the community. The annual awards ceremony is held every October to coincide with the American Planning Associations National Community Planning Month and highlights projects the…
Newly Branded Davis Industrial Wins Greater Tampa Chamber of Commerce Small Business of the Year
TAMPA, Fla. (October 18, 2017) Tampa-based conveyor maintenance, metal fabrication and industrial services company, Davis Industrial was named Small Business of the Year by the Greater Tampa Chamber of Commerce. Davis Industrial President Stephenie Davis, enlisted HCP Associates to rebrand the company in the Fall of 2016. Davis Industrial competed with hundreds of nominees and…
‘Tibet: The Story of Florida’s First Courthouse Facility Dog’ Officially Selected to Screen at Orlando Film Festival and Sunscreen Film Festival West
TAMPA, Fla. (Sept. 15, 2017) After a successful debut earlier this year at the Gasparilla International Film Festival, the documentary centered around Florida’s first Courthouse Facility Dog has officially been accepted into the 2017 Orlando Film Festival and the Sunscreen Film Festival West in Hermosa Beach, CA. The “Dogumentary” tells the story of how Guardian…
Post Hurricane Irma
HCP Associates’ offices in Port Tampa Bay’s Joseph Garcia International Center reopened today after power was restored late yesterday from Hurricane Irma’s wake. After a week of grueling days managing preparation and response efforts, first responders and volunteers are hard at work helping people begin the recovery process. The acts of kindness and compassion have…
In Preparation for Hurricane Irma
As Florida braces for a potential landfall from Hurricane Irma, HCP Associates made the decision to close our offices starting Friday, September 8, 2017 in order to allow our staff to make any personal preparations. In light of the current hurricane timing and direction, we will also be closed Monday, September 11, 2017. We urge…
HCP Earns Google Partner
TAMPA, Fla. (August 28, 2017) HCP Associates has officially become a Google Partner, earning a specialization in search advertising. Allyson Russo, HCP’s Media Analyst, has been managing a number of national and regional campaigns and has qualified certifications in Google AdWords. “Officially earning a Google Partner badge is huge for us,” says Russo. “Not only…
HCP Brings Movement Therapy Online
TAMPA, Fla. (August 22, 2017) HCP Associates recently updated Jeff Foxenberger’s internet presence for his Movement Therapy facility. Foxenberger, a Tampa native and overuse injury expert, focuses on one-on-one and small group sessions to help athletes who have experienced overuse injuries regain their mobility. HCP Associates recently visited Foxenberger at his new Movement Therapy facility…
Voices for Children of Tampa Bay Names HCP Associates Marketing Firm of Record
TAMPA, Fla. (August 16, 2017) Executive Director Ronna Kennedy and the Voices for Children (VFC) Board of Directors voted unanimously to appoint HCP Associates their Marketing Firm of Record. VFC is a non-profit organization whose mission is to provide support to advocate for the abused, abandoned and neglected children of Hillsborough County. VFC works closely…
Big Brothers Big Sisters of Tampa Bay Film New PSA with HCP
CLEARWATER, Fla. (August 1, 2017) — HCP helped Big Brothers Big Sisters (BBBS) of Tampa Bay make a splash for their new public service announcement. HCP filmed the commercial on the Sheraton Sand Key Resort’s private beach in Clearwater. The PSA takes a tongue-in-cheek approach to being a mentor for BBBS. It also promotes their…
Jeffrey Jew’s Grouper Week Promotional Adventure
TAMPA, Fla. (July 26, 2017) 2B Hospitality’s executive chef for BellaBrava and Stillwaters Tavern, Jeffrey Jew, recently embarked on a promotional tour that saw him cooking up some grouper across the state of Florida for Visit St. Pete/Clearwater’s Grouper Week. Jew was live on Fox 13 cooking up a storm for Good Day Tampa Bay.…
Ausley Construction Turns Heads at Industry Conference
BOCA RATON, Fla. (July 19, 2017)–Only in Florida do people flock to see a gator at a trade show. HCP developed a clever concept for Ausley Construction’s tradeshow booth. It was part of the Florida Educational Facilities Planners Association’s (FEFPA) Summer Conference in Boca Raton. Builders, architects and designers are among those at the event.…
2B Hospitality Selects HCP Associates as Marketing Firm of Record
ST. PETERSBURG, Fla. (July 6, 2017)— 2B Hospitality selected HCP Associates as their marketing firm of record. 2B owns and operates two brands, BellaBrava and Stillwaters Tavern, in downtown St. Petersburg. HCP’s senior leadership team will consult and advise the operating ownership group while its team of associates manage the implementation strategy developed for both…
Ybor City Development Corporation Wins PRSA Sunshine District Radiance Award
TAMPA, Fla. (June 22, 2017) — Agency of record for the Ybor City Development Corporation (YCDC), HCP Associates, earned the Public Relations Society of America’s (PRSA) Sunshine District Radiance Award for their “More in Ybor” campaign for the YCDC. HCP will receive the award for the Reputation Management category June 22 at the Hilton Cocoa…
HCP Produces New PSA for Guardian ad Litem’s “I am for the child” Campaign with Tony and Lauren Dungy
TAMPA, Fla. (June 19, 2017) — HCP Associates was selected by Guardian ad Litem (GAL) to produce a new PSA for the “I am for the child” campaign; an effort in Hillsborough County and across the state to raise awareness of the need for more child advocates. Tony and Lauren Dungy teamed up with the…
Tampa IT Service Provider Rebrands to Deliver IT Differently; the Way it Should Be!
TAMPA, Fla. (May 9, 2017) Within the ever-changing world of IT services for small-medium businesses, there’s the way it is and “the way it should be!” And after 14 years of evolving with the industry and technology changes, President and CEO of Westshore Technologies, Jason Lang emphasized this before he announced today the company’s bold…
HCP Conducts Culture Study for Local Charter School
LUTZ, FLA. (May 5, 2017) Lutz Prep, a highly-regarded charter school located in Hillsborough County, recently engaged HCP to conduct a culture study. The school’s mission is to provide a rigorous, differentiated learning experience in order to cultivate and inspire a community of life-long learners. Celebrating the five-year mark, the Board of Directors made the…
HCP Associates Delivers Strategic Plan for Gainesville Regional Utilities
GAINESVILLE, Fla. (April 27, 2017) Earlier this year, Gainesville Regional Utilities (GRU) engaged HCP Associates for strategic planning. GRU is a municipal-owned utility service with about 93,000 residential and commercial customers. A change in senior management ushered in a new era of operational goals that emphasized adaptive business-based decision-making. Leadership touted the company’s orientation towards…
Survey Results Indicate Pinellas County Citizen Expectations Increasingly Being Met
CLEARWATER, Fla. (April 11, 2017) HCP recently completed Pinellas County’s 2017 Citizen Survey. This was the seventh annual citizen study HCP has completed on behalf of the county. Results showcase that while there continue to be areas of desired improvement—most notably transportation—citizen expectations are increasingly being met as findings show trust and confidence of Pinellas…
HCP Associates’ Chairman Delivers Biennial Survey Report at Annual Tampa Downtown Partnership Development Forum
TAMPA, Fla. (March 29, 2017) HCP Chairman R. Patrick Hill presented to a packed room in the Tampa Convention Center last Friday morning. Data presented by Hill reflected feedback from Downtown Tampa’s major stakeholders—its residents, workers and students. A baseline was conducted in 2008, and every two years since, HCP has surveyed Downtown’s stakeholders for…
HCP Associates Selected Winner in 38th Annual Telly Awards
TAMPA, Fla. (March 13, 2017) – The Telly Awards has named HCP Associates as a Silver winner in the 38th Annual Telly Awards for their documentary short titled “The Courthouse Dog.” With over 13,000 entries from all 50 states and numerous countries, this is truly an honor. HCP’s production company, Gulf+Atlantic Films produced the documentary…
HCP’s Media Analyst Receives IAB Certification
Tampa, Fla. (March 10, 2017) HCP’s Media Analyst, Allyson Russo recently received her Interactive Advertising Bureau (IAB) Digital Media Buying and Planning Certification. The certification is the only globally recognized, accredited professional certification specifically created for digital media planning and buying. The exam covers executing and managing campaigns, creating media strategies, developing digital media plans…
Gulf Atlantic Films Reels in 20th Anniversary
TAMPA, Fla. (Mar. 10, 2017) The cameras keep rolling for Gulf Atlantic Films (GAF) as they celebrate 20 years in business. Established in 1997, the independent production company aims to keep Tampa Bay in the spotlight as a filming location. Headquartered in Tampa’s Channelside Arts District, GAF is partnered and housed with the marketing veterans…
DENTCO Talks Humble Beginnings as it Turns 40
DeWitt, MI – (Feb. 22, 2017) – From working a sod field as a high school student back in the 60s, DENTCO founder Greg Dent had a dream of owning his own company; little did he know that it would grow into a major national player in the retail store and restaurant maintenance industry. “I…
Eric Polins Awarded Silver Medal by American Advertising Federation
TAMPA, Fla. (Feb. 17, 2017) Last night at the Addys Live Gala Night at Baystage LIVE, the American Advertising Federation—Tampa Bay (AAF-TB) presented its Silver Medal Award, the organization’s highest honor, to local advertising executive Eric Polins in recognition of his contributions to advertising and commitment to actively furthering the industry. The Silver Medal Award…
Tampa “Dogumentary” Wags its Way to World Debut at 2017 Gasparilla International Film Festival
TAMPA, Fla. (Feb. 17, 2017) A dogumentary (documentary) centered around Florida’s first courthouse dog will debut at the 2017 Gasparilla International Film Festival in March. HCP Associate’s production company, Gulf+Atlantic Films (gafilms.com) produced the film titled “The Courthouse Dog." The “Dogumentary” tells the story of how Guardian ad Litem (GAL) volunteers, former Voices for Children…
The Maserati Club Launches New Website Answering Surge of New Owners
Woodbridge, Conn. – (February 15, 2017) – The Maserati Club (TMC) Eastern Chapter President Peter Rusy announced today TMC launched a new website created by Tampa-based marketing firm, HCP Associates. HCP Associates Senior Brand Strategist/Partner and fellow Maserati owner Eric Polins is excited to spread awareness to the south eastern Maserati owners and dealers for…
HCP Associates Hires Former FOX 13 News Producer to its Diverse Team
TAMPA, Fla. (January 31, 2017) HCP Associates has named Kim Bailey as its new Manager of PR. In this position, Bailey will oversee the firm’s client and corporate communications, content development and social media. “We are at an integral growth period for HCP and we spent a very long time searching for the right individual…
Westshore Technologies Names HCP Associates Marketing Firm of Record
Tampa, Fla. (December 22, 2016) Westshore Technologies (WST) CEO Jason Lang announced today that Tampa based HCP Associates, Inc., will serve as their new marketing firm of record. WST was founded in 2003 by Lang, an experienced entrepreneur and techie, who saw a gap in the industry between small and medium-sized business that lacked…
HCP Associates Kick-off Campaign for Veterans Resource Center at Ceremonial Ground Breaking
Tampa, Fla. (December 8, 2016) – On Monday, Dec. 5 at 2 p.m. in a tranquil field at the Veterans Memorial Park & Museum off U.S. 301 North in Tampa, members from HCP Associates gathered with the public, local veterans and Hillsborough County officials to officially break ground for the long-awaited Veterans Resource Center. Hillsborough…
Ybor City Development Corporation Unveils Redesigned Website Showcasing there’s “More in Ybor”
TAMPA, Fla., Dec. 7, 2016 /PRNewswire/ — The Ybor City Development Corporation (YCDC) today announced the launch of a new, redesigned version of its website, www.yborcityonline.com, in addition to its new campaign, “More in Ybor.” The site was created to promote Tampa’s National Historic Landmark District’s growing assets, complemented by a catalog of stunning photographs taken…
BMG Conveyor Services of Florida Selects HCP Associates as Marketing Firm of Record
TAMPA, Fla. (Nov 3, 2016) BMG’s President Stephenie Davis announced today the selection of Tampa-based HCP Associates as their marketing firm of record. HCP will conduct market research, strategic planning, branding, public relations and interactive services. Although the BMG brand was established over 43 years ago, Davis purchased the company in 2008 and hasn’t wasted…
Voices for Children of Tampa Bay and Guardian ad Litem Premiere “Dogumentary” at Tampa Theatre
Tampa, Fla. (Tuesday, October 18, 2016) – The 13th Judicial Circuit Court’s facility dog, Tibet, walked down the red carpet with her handler Brenda Kocher for the premiere of her new dogumentary (documentary) film at the Tampa Theatre. The “Dogumentary” tells the story of how former Voices for Children of Tampa Bay Director Betsy Smith…
The Surgicalist Group Wraps National TV Segment “Behind the Scenes” with James Earl Jones
TAMPA, Fla. (Oct. 11, 2016) Longtime HCP client, The Surgicalist Group, recently completed filming several video interviews this month as part of a new series from Boca-based Insight Productions’ Behind the Scenes. Hosted by esteemed actor, James Earl Jones, “Behind the Scenes” produces high quality programming to Public Television stations nationwide. This segment, scheduled to…
HCP Associates Completes Baseline Assessment for Ybor City Development Corporation, Preparing for Historic District’s Population Boom
TAMPA, Fla., Sept. 7, 2016 In May, HCP Associates, the marketing firm of record for the Ybor City Development Corporation (YCDC), a division of the City of Tampa's Economic & Urban Development Department, launched an assessment of the district, gathering feedback from various stakeholder groups. The assessment included in-depth interviews with YCDC board members, secondary…
HCP Associates Completes Zip Line & Aerial Park Market Studies in Virginia and Connecticut
CLEARWATER, Fla. (Sept. 6, 2016) HCP was engaged by Empower Adventures, a Florida-based company that has been a pioneer in the emerging sports category of Zip Lines and Adventure Sports. With current locations in Virginia, Connecticut and Florida, and three very different models of operation, the pioneering brand was seeking an outside perspective of their…
HCP Launches New Brand for Leadership Hillsborough
TAMPA, Fla. (August 26, 2016) Newly appointed Chairman and Tampa Attorney Dennis Meyers announced today that HCP Associates completed a new brand for Leadership Hillsborough in addition to a website and social media presence. Meyers said, “We are excited to partner with a veteran firm like HCP Associates. Their team has been through a number…
HCP Associates Selected to Produce Courthouse Dog Program Tagged “Dogumentary”
TAMPA, Fla. (August 22, 2016) HCP Associates was selected by Voices for Children of Tampa Bay and Guardian ad Litem to produce a “Dogumentary” (documentary) for their Courthouse Dog Program. The “Dogumentary” tells the story of how Guardian ad Litem (GAL) volunteers, former Voices for Children of Tampa Bay Director Betsy Smith and GAL volunteer…
General Tommy Franks Leadership Institute and Museum Rebrands Online with HCP Associates
HOBART, Okla. (August 22, 2016) HCP Associates recently renovated the brand and internet presence for Franks & Associates, the management company commanded by retired General Tommy Franks. HCP Brand Strategist/Partner Eric Polins said, “We’ve been working with General Franks for some time now; we actually met while developing a capital campaign for the Pepin Heart…
HCP Launches Alumni Association in Celebration of 30th Anniversary
“Surround yourself with good people that have ambition. Not only will they achieve individual success, but they will inspire others and will ultimately assure the company’s success.” TAMPA, Fla. (August 22, 2016) While continuing the celebration of their 30th anniversary, HCP Associates launched an Alumni Association on Facebook to capture its rich history of marketing…
HCP Associates Announces “Call to Artists” for Art Mural Program
Tampa, Fla. – (August 18, 2016) – In continuing their 30-year celebration of research, strategy and marketing, HCP Associates recently renovated their headquarters in the Port Tampa Bay building and are debuting the HCP Art Mural Program that will feature three local artists each year on a large wall inside their offices. Each of the…
HCP Associates’s Reports Show Trust & Confidence in Pinellas County Government Reach a Historical High
CLEARWATER, Fla. (July 11, 2016) HCP recently completed and presented findings from Pinellas County’s annual citizen survey. This was the sixth year HCP has conducted a citizen study for the county, and results were the most positive yet. HCP Senior Research Director Sarah Lindemuth said, “The purpose of the annual citizen survey is to provide…
HCP Associates Produces Video at FCCMA’s Annual Meeting
ORLANDO, Fla. (July 1, 2016) During the Florida City and County Management Association’s (FCCMA) annual conference, between sessions and presentations, tenured managers prepared for their close-ups and shared their professional stories on film with HCP. The FCCMA is a professional organization of practicing city and county managers from throughout Florida local governments. The Association was…
Clearwater Marine Aquarium Engages HCP Associates to Gauge Orlando Market
CLEARWATER, Fla. (June 9, 2016) The HCP research team recently completed a study of Orlando vacationers on behalf of the Clearwater Marine Aquarium. The Clearwater Marine Aquarium (CMA) is a 501(c)(3) non-profit organization, and aquarium based in Clearwater, Florida. The organization is dedicated to the rescue, rehabilitation and release of sick and injured marine animals,…
The Tampa Tribune Legacy with HCP Associates
By R. Patrick Hill Chairman, HCP Associates, Inc. It’s hard to swallow the end of an era with the purchase of the Tampa Tribune by the once competitor, the Tampa Bay Times. While the writing was clearly on the wall, it is still hard to see legacies end, yet it is refreshing to see the…
HCP Associates Selected Winner in the 37th Annual Telly Awards
TAMPA, Fla. (April 19, 2016) The Telly Awards has named HCP Associates a winner in the 37th Annual Telly Awards for their Crash the Super Bowl 50 Doritos Commercial titled “The D Effect”. With over 13,000 entries from all 50 states and numerous countries, this is truly an honor. https://www.youtube.com/watch?v=lb3mMHg0atY HCP Senior Brand Strategist/Partner Eric…
Ybor City Development Corporation Selects HCP Associates for Marketing Services Contract
TAMPA, Fla. (April 13, 2016) Tampa City Council unanimously approved a three-year agreement between the City of Tampa and HCP Associates, Inc. on Thursday, April 7, 2016, for the provision of marketing and media relations services for the Ybor City Development Corporation (YCDC), a division of the City of Tampa’s Economic & Urban Development Department.…
HCP Associates Completes Study for Westshore Yacht Club
TAMPA, Fla. (March 30, 2016) HCP recently completed a survey of Westshore Yacht Club residents for Westshore Club Holdings. HCP’s Senior Research Director Sarah Lindemuth said, “The study will help the management company currently overseeing operations on the on-site Bay Club, make decisions regarding service additions, modifications and new ways to engage residents with the…
Empower Adventures Tampa Bay Zips into Florida with HCP Associates
OLDSMAR, Fla. (February 29, 2016) HCP Associates was selected as the marketing firm of record by Empower Adventures Tampa Bay (EATB) to handle branding, advertising, marketing and public relations for the brand’s Florida adventure experience. With locations in Virginia and Connecticut, this is EATB’s first Florida zip line and aerial adventure park. Groundbreaking is scheduled…
Tampa’s HCP Associates Celebrate 30 Years of Memorable Marketing
TAMPA, Fla., Jan. 20, 2016 /PRNewswire/ — HCP Associates’ Chairman R. Patrick Hill and Senior Partners Sean Coniglio and Eric Polins announced today the firm will be celebrating its 30th anniversary throughout 2016. For the past three decades HCP has provided professional consulting focused on three overlapping marketing disciplines; research, business strategy and communications. Catering…
HCP to Launch Caribbean Travel Portal for Vacation Flow, Inc.
TORTOLA, British Virgin Islands (January 6, 2016) In early December 2015, HCP Associates was selected from top interactive contenders during an international RFP process by Vacation Flow, Inc., a Road Town-based online hospitality company planning to capture a unique property rental and tour portal focusing specifically on the Caribbean. Vacation Flow, Inc. President N. Olivia…
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HCP Served on Awards Jury for Urban Excellence Awards
TAMPA, Fla. (December 14, 2015) Senior Research Director, Sarah Lindemuth, served as a juror for the Tampa Downtown Partnership’s 2015 Urban Excellence Awards. In its ninth year, the program serves to recognize businesses, organizations, individuals, events and projects that have made a significant contribution toward creating a unique, vibrant, and diverse Downtown Tampa and a…
Downtown Organizations Collaborate to Give AIDA Passengers a Taste of Tampa
TAMPA, Fla. (November 25, 2015) Today marked the first sailing for the German cruise line AIDAVita 2015/2016 season. Each month between November and March, 1,200-1,400 passengers disembark at the cruise terminal in Downtown Tampa, eager for a day of fun. Over the past six months, local organizations including the Tampa Downtown Partnership, Visit Tampa Bay,…
HCP Launched Second Round of Ambassadors for Professional Management Effort
TALLAHASSEE, Fla. (November 13, 2015) Throughout the past nine months, HCP crafted and fielded an effort on behalf of the FCCMA—the Florida City and County Management Association—to raise awareness among key stakeholder groups of the value and importance of professional management in local government. Today, the next round of Ambassadors was announced and participated in…
HCP’s Senior Research Director Kicks off the Leadership Tampa Bay Year as Chair
TAMPA, Fla. (November 12, 2015) This past summer, the Leadership Tampa Bay Board of Directors voted in Senior Research Director Sarah Lindemuth as the organization’s chair for the 2015/2016 program year. Lindemuth will be supported by Vice Chair Stuart Williams with OnQ Financial. Leadership Tampa Bay is a non-profit organization governed by an independent board…
HCP Secures another National Retail & Restaurant Service Company
TAMPA, Fla. (November 1, 2015) HCP Associates was named marketing firm of record by Brooksville-based Regions Facility Services’ (RFS) President, Ron Wilhite today. HCP will implement a market wide rollout and new brand platform to solidify relations with existing customers through a proven growth strategy in existing and new industries. HCP will manage research, branding,…
HCP Associates Returns from Successful Trade Mission to Toronto
TAMPA, Fla. (October 23, 2015) In order to promote export opportunities for local companies, HCP’s Senior Business Strategist/Partner Sean Coniglio completed a four day trade and business mission to Toronto, Canada with roughly 70 other local leaders and business owners. Hosted by the Tampa Bay Export Alliance, featured participants included Tampa Mayor Bob Buckhorn, St.…
Sheraton Sand Key Resort Becomes New Nesting Ground for Turtle Ale
CLEARWATER BEACH, Fla. (October 2, 2015) The Sheraton Sand Key Resort on Clearwater Beach has come up with yet another reason for guests to book their vacations there—a handcrafted proprietary ale. Turtle Ale, which was created for Sheraton Sand Key in collaboration with Pair O’ Dice Brewing Company in Clearwater, was unveiled this summer. The…
Sheraton Sand Key Resort Wins Quality Assurance Award
ATLANTA, Ga. (September 30, 2015) MLT Vacations, a leading provider of vacation packages in the U.S., recently announced the winners of its 2015 Quality Assurance Award during an exclusive luncheon held at the company’s annual travel agency educational and networking event, MLT University, held in Minneapolis, MN. “You are the best of the best and…
HCP Adds Two New Members to Its Diverse Team
TAMPA, Fla. (September 30, 2015) This week, HCP Associates added two new members to its team—Jordyn Schwersky and Holly Koly. Schwersky, HCP’s new Content Development Specialist, comes to the firm from overseas at The Jerusalem Post, where she worked as a reporter. She also spent time at Hollywood.com as a reporter and at the Jewish…
Tom George Yacht Group Retains HCP Associates to Compete in Global Market
DUNEDIN, Fla. (August 6, 2015) HCP Associates was retained by yacht broker Tom George Yacht Group (TGYG) for research, strategic planning, marketing, public relations and event management. Formed in 2009 by renowned yacht broker Tom George, TGYG represents Hatteras Yachts, Marquis Yachts, Carver Yachts and smaller sport-sized Cobalt and Edgewater brands. Sean Coniglio, HCP’s Senior…
HCP Associates Engaged to Market Innovative Hospital Surgical Care Model
LUTZ, Fla. (July 28, 2015) HCP Associates was retained to provide research and marketing services for healthcare industry innovator—The Surgicalist Group. The newly formed doctor-founded group treats urgent needs with an innovative model of hospital surgical care. This groundbreaking model marries local surgicalists with leading-edge hospitals, to help the hospitals provide the type of responsive…
HCP Launches SSK’s Fifth Generation Website
SAND KEY, Fla. (April 24, 2015) HCP recently launched a new website for Sheraton Sand Key Resort. This marks the fifth generation of SSK website developed by HCP. Sheraton Sand Key Resort (SSK) is located on Sand Key, minutes from Clearwater Beach, offering 390 guest rooms and suites overlooking the Gulf of Mexico and the…
Historic Warbird Fly-Over Tampa Saluting MacDill AFB
TAMPA, Fla. (April 17, 2015) /PRNewswire/ If you hear the skies over Tampa rumbling like never before, it won’t be coming from MacDill Air Force Base! Next Wednesday morning around 8:00 am, the folks at SUN ‘n FUN Fly-In & Expo have orchestrated a historic salute to kick-off the My MacDill Community Pride Campaign launched earlier…
“My MacDill” Community Pride Campaign Takes Off!
TAMPA, Fla. (April 16, 2015) Tampa Bay Defense Alliance (TBDA), President John Schueler and former MacDill AFB Commander Brig. Gen. Chip Diehl (USAF, Ret) announced today the launch of a broad community-based challenge titled “My MacDill” to spark an exciting “Support Rally” to celebrate MacDill Air Force Base’s 75 years of service. “We hope in…
HCP Presents Annual Review of Citizen Survey to Pinellas Board of County Commissioners
CLEARWATER, Fla. (April 2, 2015) HCP recently completed and presented findings from Pinellas County’s annual citizen survey. This was the fifth year HCP has conducted a citizen study for the county. The annual citizen surveys have aimed at gauging sentiment to allow the County to provide evidence-based service in response to strongest citizen need. Last…
HCP’s Pat Hill Presents at Tampa Downtown Partnership Development Forum
TAMPA, Fla. (March 16, 2015) HCP Chairman, Pat Hill presented findings from the firm’s biennial Downtown Tampa resident and worker study at Friday’s Tampa Downtown Partnership Development Forum. Results stem from a biennial Downtown Tampa resident and worker survey that began in 2008. Hill addressed the significant change in resident and worker engagement with Downtown…
HCP Completes Research and Marketing for Growing Surgicalist Company
LUTZ, Fla. (March 11, 2015) Lutz Surgical Partners has quietly grown over the past 10 years, pioneering as a regional surgicalist company in the Tampa Bay area. Now, its leadership has an eye toward the national stage. With the help of HCP Associates, the Lutz Surgical Partners worked through an initial research phase to understand…
HCP Completes the Fourth Bi-Annual Downtown Resident and Workforce Study
TAMPA, Fla. (February 26, 2015) HCP recently completed analysis of the fourth installment of the Tampa Downtown Partnership’s biennial study of “downtowners.” The study, which began in 2008, has evolved over the years, offering the Tampa Downtown Partnership a trending “pulse” and offering a portal through which residents and workers can voice perceptions, preferences and…
HCP Advises and Launches Florida Ambassador Program with Florida City, County Managers Association
TALLAHASSEE, Fla. (February 25, 2015) Florida City and County Management Association (FCCMA) Executive Director, Lynn Tipton, announced today the launch of the inaugural Florida Ambassador Program, through which professionals in the field of city and county government will spread the banner message that Professional Management Matters (PMM). Tipton said, “Our new program stems from an…
HCP Completes Comprehensive Study of MOSI Stakeholders
TAMPA, Fla. (February 17, 2015) HCP recently completed a two-month engagement with MOSI, during which the firm conducted a series of primary and secondary research efforts. Findings were reported to the MOSI executive team this week. HCP was engaged by MOSI in late 2014 to develop a plan for collecting stakeholder data to help position…
HCP Associates Wins Three 2015 AVA Digital Awards
DALLAS, Tx. (February 3, 2015) The AVA Digital Awards today announced winners for the 2015 international awards competition. Tampa-based HCP Associates, Inc. was awarded three AVA Awards. HCP Associates was awarded a Platinum AVA Digital Award for a broadcast production PSA produced for Voices for Children of Tampa Bay in 2014. The other two Gold…
HCP Develops Statewide Florida Ambassador Program for FCCMA
TALLAHASSEE, Fla. (December 1, 2014) HCP is pleased to announce the Florida City and County Management Association’s (FCCMA’s) Florida Ambassador Program. Through this program, esteemed local government professionals will spread the message that “Profession Management Matters” in local government, leveraging the International City/County Management Association’s (ICMA’s) Life, Well Run campaign. The FCCMA is a professional…
MOSI Seeks HCP to Study Science Center Trends and Visitor Expectations
TAMPA, Fla. (November 3, 2014) Nearing its 60th anniversary, management at Tampa’s Museum of Science and Industry (MOSI) turned to HCP to help get a pulse of perceptions of the brand within the marketplace and develop a plan for reinventing the way in which the brand and facility are presented for the future. The end-goal…
HCP Launches Tampa Downtown Workforce & Residential Study
TAMPA, Fla. (October 31, 2014) HCP recently launched the fourth installment of the Tampa Downtown Partnership’s biennial study of “downtowners.” This has historically included a study of Downtown Tampa residents and workers; this time a third study was crafted to capture feedback from urban college students. The initial downtown study occurred in 2008. At that…
HCP’s Senior Partner Named Advisory Board Chairman of Newly Formed Tampa Hillsborough Film & Digital Media Commission
TAMPA, Fla. (October 6, 2014) After a three year hiatus in promoting film production in Tampa, a group of leaders with the City of Tampa, Hillsborough County, Visit Tampa Bay and Tampa Hillsborough Economic Development Corporation came together with a plan to revitalize the film and digital media industry and launch the newly formed Tampa…
HCP Research Department Grows with New Addition
TAMPA, Fla. (October 1, 2014) HCP is growing its research department, with the new addition of Dana Putney as Manager of Market & Client Research. Putney comes to the firm with years of experience performing quantitative, qualitative, and mixed methods research; her contributions will enhance our client services capabilities within the research as well as…
HCP Associates Expands Client Roster During Busy Summer
TAMPA, Fla. (August 27, 2014) Eric Polins, Senior Brand Strategist and Partner at HCP Associates, announced today the addition of a number of new clients and special projects over an above average summer season. “Typically our busy time of the year is not summertime; however, we are pleased to announce a number of new clients…
Returning Clients Engage HCP for Continued Support
TAMPA, Fla. (August 15, 2014) Three past HCP project-clients have recently reengaged the company for continued marketing support. HCP strives to provide unparalleled research, strategy and marketing support to its clients. It is therefore a great accomplishment when clients who involve HCP in their business ask for the firm to return to help them address…
HCP’s Senior Research Director to Serve as Leadership Tampa Bay’s Vice Chair
TAMPA, Fla. (July 30, 2014) The Leadership Tampa Bay Board of Directors has voted in Senior Research Director Sarah Lindemuth as the organization’s vice chair. Lindemuth will be serving in support of Chair Danny Jackson, Principal at Cherry Bekaert, during the 2015 program year. Leadership Tampa Bay is a non-profit organization governed by an independent…
World Cup Fever Spurs Local Club To Go To Scotland
TAMPA, Fla. (June 25, 2014) With Team USA going head-to-head with Germany tomorrow, you can bet all the young players at FC Tampa Rangers will be on the edge of their seats watching! The club is a part of the Athletic Club of Tampa, a non-profit youth sports organization. Tampa-based father, coach and businessman Sean…
HCP Associates Wins Four 2014 Telly Awards
TAMPA, Fla. (June 12, 2014) The 35th Annual Telly Awards has named HCP Associates a bronze winner of four Tellys in the 35th Annual Awards Competition. With nearly 10,000 entries from 50 states and numerous countries, this is truly an honor. The first two Tellys were awarded to HCP on behalf of their long-time client,…
HCP Completes Study Pinpointing Needs for Community Development within Pinellas County Community
LEALMAN, Fla. (June 4, 2014) HCP & Associates recently completed a study of Lealman, an unincorporated community within Pinellas County, on behalf of the Pinellas County Health & Community Services Department. The goal of this study was to gauge community needs and capture current sentiment within the Lealman region. At the beginning of March, the…
HCP Named Semi-finalist for the 2014 Small Business of the Year Award
TAMPA, Fla. (June 2, 2014) Tampa-based research, strategy and marketing firm, HCP Associates, has been named a semi-finalist for the Greater Tampa Chamber of Commerce’s Small Business of the Year Award. The 30-year-old marketing firm has been nominated for the past three years and was a semi-finalist in 2012. HCP competed with hundreds of nominees…
Building Awareness through Events
TAMPA, Fla. (May 1, 2014) As consultants in the hospitality industry, there are many things that you oversee on behalf of your clients, from reputation management, to media negotiation, to social media, to web monitoring, to public relations…and the list goes on. Beyond the day-to-day, however, there is the bigger question of how to build…
HCP Selected to Develop Plan for Florida City County Management Association’s Campaign: Life, Well Run
TALLAHASSEE, Fla. (April 15, 2014) HCP recently presented its recommendations for an upcoming statewide plan to a leadership committee of Florida City County Management Association (FCCMA) members. The FCCMA is the Florida chapter of the International City/County Management Association (ICMA). The organization was established to elevate professionalism among the state’s cities and counties, and to…
HCP Delivers Annual Citizen Research Study to Pinellas Board of County Commissioners
CLEARWATER, Fla. (April 11, 2014) HCP Senior Research Manager, Sarah Lindemuth, presented the findings from the study this week to the Board of County Commissioners (BOCC) prior the upcoming 2015 budget sessions. In the first quarter of 2014, Pinellas County approved HCP’s contract to conduct citizen research on its behalf; this is the fourth consecutive…
HCP Celebrates Diverse Brand with 30 Years of Positive Change in Higher Education
FAIRFAX, Va. (March 10, 2014) It was 10 years ago when HCP was chosen by Virginia-based publisher Cox, Matthews and Associates (CMA) to rebrand their 20-year-old magazine: Black Issues in Higher Education. Since its founding in 1984, Black Issues in Higher Education (which is now Diverse) focused on the role and issues of African Americans…
HCP Senior Research Manager Joins Downtown Growth & Commerce Committee
TAMPA, Fla. (February 18, 2014) HCP’s Senior Research Manager Sarah Lindemuth has joined the Tampa Downtown Partnership’s new Growth & Commerce Committee. The focus of this new committee will be to engage in discussions, studies, and actions that will impact the economic fitness of the retail, residential and commercial components of our growing urban environment.…
Air Masters Engages HCP for Business Snapshot
TAMPA, Fla. (February 14, 2014) Tampa-based HVAC company Air Masters has called upon HCP to complete a Business Snapshot Analysis of their current business, with a special focus on an evaluation of the Tampa Bay Area and how they currently attract and retain customers. Air Masters offers new air conditioning and heating installations as well…
Useppa Island Club Turns to HCP for Membership & Real Estate Sales Support
BOKEELIA, Fla. (February 7, 2014) Useppa Island Club is an exclusive private island club located on the southwest coast of Florida between Boca Grande and Sanibel. The private island status of the club offers seclusion and tranquility for the members, while providing numerous amenities both on and off the island. Select members own property on…
Gulf War Veterans Association Retains HCP for Pro-bono Integrated Marketing Services
TAMPA, Fla. (February 3, 2014) The Gulf War Veterans Association, Inc. (GWVA), retained Tampa-based HCP Associates today for pro-bono integrated marketing services. GWVA was formed in late 2013 as a Florida nonprofit corporation with a mission to honor all those who served in the United States military during Operation Desert Shield and Operation Desert Storm,…
Pinellas County Renews Citizen Research Contract with HCP
CLEARWATER, Fla. (January 17, 2014) Pinellas County has decided to continue its three-year relationship with HCP, renewing the firm’s contract for communication services and research support. In 2011, HCP was contracted by the County to launch, analyze and report results for a telephonic survey that had been developed internally. The following year, the contract was…
Emerald Greens Retains HCP for Marketing Support
TAMPA, Fla. (December 20, 2013) Emerald Greens Condo Resort retained HCP Associates, Inc. as its marketing firm of record following a market and competitor analysis conducted by the firm. They will move forward with the marketing strategy developed and guided by HCP. Emerald Greens Condo Resort is a 50 room resort located on the property of…
Indie Film Features JFK, Oswald, Monroe and Ruby in an Afterlife Waiting Room
TAMPA, Fla. (November 14, 2013) /PRNewswire/ On November 22, 2013, the world will remember John Fitzgerald Kennedy, the 35th president of the United States, as he was assassinated while traveling through Dallas, Texas, in an open-top convertible 50 years ago. Coincidentally, JFK was visiting Tampa, FL on November 18 just days before his trip to Dallas. Tampa-based indie Film Company, Gulf + Atlantic Films (GAF)…
Custom Design Service and Manufacturing Corporation Hires HCP for Snapshot Research
TAMPA, Fla. (November 8, 2013) DG Morrison Inc., has hired HCP for a market snapshot to ultimately build a strategy that will optimize their operations and facilitate the sales process. DG Morrison Inc. is a family-owned company based in Odessa, Florida. They provide custom design services, product manufacturing and printing for various industries, and have…
Voices for Children of Tampa Bay Boosts Volunteerism
TAMPA, Fla. (October 24, 2013) /PRNewswire/ Volunteerism is booming, if you listen to the executives at Voices for Children of Tampa Bay (VFC). The organization recently took a unique campaign route, breaking the statewide pattern of focusing solely on mission, and promoting the satisfaction of volunteering for such an important endeavor. This approach has proven…
HCP Completed Snapshot Research for Hillel Academy of Tampa
TAMPA, Fla. (October 9, 2013) Hillel Academy of Tampa, a Jewish day school located in the heart of Carrollwood, recently engaged HCP to evaluate its current student recruitment practices. The ultimate goal for the school was to obtain guidance on strategies that would increase enrollment, enhance awareness of the school, and reveal ways to target new families.…
Emerald Greens Condo/Hotel Engages HCP for Research and International Marketing
TAMPA, Fla. (October 1, 2013) Emerald Greens Condo-Hotel retained HCP Associates, Inc. today to conduct a market and competitor analysis prior to developing an international marketing strategy. Emerald Greens Condo-Hotel is located on the property of Carrollwood Country Club, a 27-hole Country Club that recently sold for $6 million to California-based Concert Golf Partners this…
HCP Wins 2013 Videographer Award of Distinction
TAMPA, Fla. (August 5, 2013) The Association of Marketing and Communication Professionals named HCP Associates, Inc. as a Winner of the 2013 Videographer Award of Distinction for their self-promotion broadcast Demo Reel. At just over two minutes in length, The HCP Demo Reel was produced in early 2013 to present a unique reflection of over 50 individual HD broadcast…
HCP Associates Partner Named Judge for Tampa Bay’s 48 Hour Film Project
TAMPA, Fla. (July 29, 2013) This past weekend, filmmaking teams from throughout the Tampa Bay area successfully completed 48 hours of filmmaking. Films were due on Sunday, July 28 and in the last few minutes before the deadline filmmakers, who were operating on little sleep and lots of adrenaline, rushed to get their films in…
HCP Associates Named 2013 Community Advocates of the Year by Voices for Children of Tampa Bay
TAMPA, Fla. (June 27, 2013) At a private reception last evening, Executive Director Betsy Smith with board members and volunteers for Voices for Children of Tampa Bay and the Hillsborough County Guardian ad Litem Program named Tampa-based Marketing firm HCP Associates their 2013 “Community Advocates of the Year.” Smith said, “The level of appreciation and…
HCP Selected a Winner in the 34th Annual Telly Awards
TAMPA, Fla. (June 3, 2013) The Telly Awards has named HCP as a Bronze winner in the 34th Annual Telly Awards for their piece titled “The Face of Your Exteriors”. With nearly 11,000 entries from all 50 states and numerous countries, this is truly an honor. HCP produced a three minute custom HD animation for…
The Plasencia Group Retains HCP for New Brand
TAMPA, Fla. (May 15, 2013) The Plasencia Group (TPG), the global leader in private and institutional hotel and resort property consulting and advisory services announced today they will engage HCP to brand a new service division. Lou Plasencia, the firm’s founder and CEO, formed The Plasencia Group in 1993, opening a single office, to meet…
HCP Supports the Tampa Hillsborough Film and Digital Media Commission in its National Search for a New Executive Director
TAMPA, Fla. (May 13, 2013) At the heels of a 5-month research and evaluation phase, HCP is currently collaborating with the Tampa Bay & Co., Tampa/Hillsborough Economic Development Corporation, Hillsborough County and the City of Tampa to conduct a nationwide search for an experienced industry professional to run the reorganized commission. The broader effort to…
AVG Selects HCP to Prospect Expanding US-Based Retailers
MONTERREY, Mexico (May 6, 2013) AVG, a point-of-purchase signage logistics company based out of Monterrey, Mexico, engaged HCP to launch into a sales prospecting process for the 18-year old company. At present, AVG offers signage manufacturing and installation outsourcing to various retailers as a subcontractor. Heightened interest by US-based retailers in Latin American expansion—particularly Mexico…
HCP Completes Citizen Awareness Study for Juvenile Welfare Board
CLEARWATER, Fla. (April 29, 2013) The Juvenile Welfare Board Children’s Services Council (JWB) recently commissioned HCP to conduct a telephonic survey of Pinellas County residents. JWB, a property tax-funded organization, invests resources in programs that support the development and well-being of children and families in Pinellas County. The JWB originally reached out to HCP in…
HCP Research Aides Pinellas County in Providing Evidence-Based Service to its Citizens
CLEARWATER, Fla. (April 25, 2013) HCP was engaged by Pinellas County to conduct citizen research in order to gauge citizen sentiment and determine the best ways for which the county to offer evidence-based service in response to the strongest citizen need. A presentation to the Pinellas County Board of County Commissioners (BOCC) last week revealed…
Voices for Children of Tampa Bay Partners with HCP for Volunteer Campaign
TAMPA, Fla. (April 15, 2013) Voices for Children of Tampa Bay has been working with HCP for the past year on a pro bono basis. The goal during that time was to attract Tampa-based volunteers on a larger scale and create a model that would benefit the mission on a statewide level. HCP took on…
HCP Receives Second Consecutive Nomination for Small Business of the Year
TAMPA, Fla. (April 11, 2013) Nominations for the Greater Tampa Chamber of Commerce’s Small Business of the Year award were recently announced and Tampa-based research, strategy and marketing firm, HCP, is again a contender. Since 1981, the Greater Tampa Chamber of Commerce has recognized superior small businesses in the Bay area. This has been, and…
HCP Retained by UK-based Synergy Health for Marketing Consulting Services
TAMPA, Fla. (April 1, 2013) Synergy Health, a global leader in healthcare services headquartered in Swindon, UK, named HCP their marketing firm of record today. With over 1,000 new employees in the US and three fairly recent acquisitions, including Oldsmar-based SRI Surgical in 2012 for roughly $28 million dollars, Synergy Health is quickly being recognized…
HCP Engaged to Conduct Research on Film Production Industry to Determine Best Way Forward
TAMPA, Fla. (April 1, 2013) After a two-year absence of having a Film Commissioner for Tampa and Hillsborough County, Tampa Bay & Co. hired HCP to conduct research in the fall of 2012. The research incorporated multiple components—a series of key stakeholder interviews, from those in the industry both locally and nationally; a statewide survey…
Big Top Flea Market Engages HCP in Snapshot Research to Enhance Customer Traffic
TAMPA, Fla. (March 28, 2013) Ownership of the Big Top Flea Market of Tampa recently engaged research, strategy and marketing firm HCP to evaluate its current business. The overarching request is for guidance in positioning the business for growth, with the most immediate goal of driving more traffic to the North Tampa destination. To develop…
HCP Launches New Brand & BP Oil Spill Campaign for Tampa Law Firm
TAMPA, Fla. (March 15, 2013) After 30 years of practicing solely divorce and family law, Founder Stann Givens retained HCP in late 2012 to rebrand his law firm and create a BP Claims campaign to educate and inform eligible Floridians affected by the 2010 oil spill. Givens named two new partners to the firm; son…
HCP Studies Downtown Tampa Resident and Worker Perceptions and Demands
Tampa, Fla. (February 4, 2013) The HCP research team recently completed a third installment of a biennial study of Downtown Tampa residents and workers. This comprehensive study measures perceptions of those frequenting Downtown Tampa, revealing what they consider to be its assets as well as its areas for desired growth and improvement. HCP developed the…
HCP Provides Pro Bono Marketing for Tampa River Lights Festival Benefitting Voices for Children of Tampa Bay
Tampa, Fla. (December 1, 2012) On Saturday, December 8, 2012, from 6pm-9pm, witness the transformation of Curtis Hixon Waterfront Park into a spectacle of light during the first ever Tampa River Lights Festival. HCP’s Senior Research Director Sarah Lindemuth, a recent Leadership Tampa Bay (LTB) graduate from the Class 2012, was one of the leading…
Elite-Weiler Pools Engages HCP to Rebrand
Sarasota, Fla. (November 28, 2012) When Sarasota’s leading pool and spa company was ready to rebrand after 28 years of business, they turned to HCP. Elite-Weiler Pools has been providing custom swimming pool design and construction throughout Florida since 1984. Their award winning swimming pool and spa designs have satisfied thousands of customers and earned…
Command Investigations Hires HCP for Nationwide Branding
Lake Mary, Fla. (November 15, 2012) Command Investigations, LLC awarded Tampa-based HCP with a nationwide brand rollout for their Investigative Cost Containment Enterprise Solution platform. Command Investigations is a preferred provider of surveillance, SIU and anti-fraud programming to P&C carriers, self-insured entities and third party administrators. They have developed a unique and highly technical web-based…
HCP Launches Quota Maker™ Mobile Application for KappaEast Management Consultants
Wayne, N.J. (November 10, 2012) HCP was retained in the summer of 2012 to produce a mobile application called Quota Maker™ for a December rollout for the Android and Apple mobile markets. Quota Maker™, developed by KappaEast Founder Harvey Hendler, is the first sales productivity mobile app featuring a proven approach to achieving consistent and…
HCP Research Reveals Large Gap in Bradenton/Sarasota Primary Care Physician Coverage
Bradenton, Fla. (November 1, 2012) When Health Park East, a family medical complex, home to various health care providers engaged HCP in early June 2012 to perform an analysis of its connected zip codes, it revealed that 28 primary care doctors are doing the work normally handled by 76. According to Intellimed, a national company…
HCP Named National Finalist Second Year in A Row with American Airline’s Flights. Camera. Action. Contest
TAMPA, Fla. – (August 28, 2012) – American Airlines (AA), in cooperation with Start Up America, named Tampa-based research and marketing firm HCP one of its 27 national finalists in their second annual online video contest titled, Flights. Camera. Action. This year AA created three competitive categories, including businesses established (over five years), new businesses…
Further Evidence of the Vitality of Small Business
TALLAHASSEE, Fla. – (July 17, 2012) – Many organizations regularly emphasize the impact of small business on the revival of the state’s economy, but it is less widely understood how small businesses are faring in the current state. A recent study conducted by The Florida Chamber’s Small Business Council, an advocate for small business in…
Study for Manatee County Medical Complex Finds Large Gaps in Primary Care Physician Coverage
BRADENTON, Fla. – (July 10, 2012) – Health Park East, a medical campus located in the Lakewood Ranch, I-75 corridor of Manatee County, Florida, recently engaged HCP to perform a local study of the region, with a focus on five connected zip codes including Lakewood Ranch (34202, 34203, 34208, 34211 and 34243) representing a radius…
Small Physician Practice Closures More Likely after Today’s Supreme Court Ruling
TAMPA, Fla. – (June 28, 2012) – With three in four private doctors’ practices losing money and one in four saying they may not be in business next year, today’s Supreme Court ruling clearing the way for tens of millions of new Medicaid patients—which generally reimburses for services below actual cost—may be the blow that…
HCP Announced as Semi-finalist for the Small Business of the Year Award
TAMPA, FL (June 22, 2012) Tampa-based research, strategy and marketing firm, HCP, has been named a semi-finalist for the Greater Tampa Chamber of Commerce’s Small Business of the Year Award. HCP competed with more than 250 nominees and is now one of ten semi-finalists for businesses with less than 20 employees. The team of judges…
HCP Selected a Winner in the 33rd Annual Telly Awards
TAMPA, Fla.—(June 20, 2012)—The Telly Awards has named HCP as a winner of two awards in its 33rd Annual Telly Awards competition, for their piece titled “The Best Bull.” HCP has been awarded a Bronze People’s Choice Telly and a Bronze Direct Marketing Telly. With nearly 11,000 entries from all 50 states and numerous countries,…
HCP’s Health Care Marketing Professional Authors Most-Read Practice Management Article
TAMPA, Fla. (June 1, 2012) HCP Health Care Marketing Specialist Jim Doulgeris, had the recent honor of seeing his article, How the Pros Repair Damaged Physician Online Reputations, rank as the most-read practice management article in the month of May. The top ranking determination came from MDLinx, a leading provider of online marketing solutions to…
HCP Reports Findings on the Pulse of Pinellas County
SAFETY HARBOR, Fla. (May 16, 2012) In a landmark study conducted in the spring of 2012 researching attitudes of Pinellas County residents, the data unveiled a progressive and changing living environment, a younger and engaged community and a sense of positive anticipation for the future. HCP Senior Research Manager Sarah Lindemuth presented the results of…
HCP Develops Viral Videos for St. Petersburg-Headquartered Credit Union Service Organization PSCU
ST. PETERSBURG, FL (April 27, 2012) Tampa-based research, strategy and marketing firm HCP recently unveiled a series of viral videos for PSCU, as a part of a larger rebranding effort. PSCU is a St. Petersburg-based leading provider of traditional and online financial services to credit unions across the country. Under the leadership of new president…
HCP Nominated for Small Business of the Year Award
TAMPA, FL (April 13, 2012)Tampa-based research, strategy and marketing firm, HCP, was recently nominated for the Greater Tampa Chamber of Commerce’s Small Business of the Year award. Since 1981, the Greater Tampa Chamber of Commerce has recognized superior small businesses in the Bay area. This has been, and continues to be, one of the most highly…
HCP Research Studied Personal Growth & Development Needs within Downtown Tampa
TAMPA, FL (April 5, 2012) A taskforce of Downtown leaders representing local businesses, civic organizations, faith communities, and non-profit charitable organizations, recently approached Tampa-based research, strategy and marketing firm, HCP to develop a study of the personal growth and development needs of individuals living and working within Downtown Tampa. There are still some unoccupied buildings…
HCP Research Surveys Economic Impact of Gasparilla International Film Festival (GIFF)
TAMPA, FL (April 5, 2012) Tampa-based research, strategy and marketing firm, HCP, was recently asked to develop an attendee survey for the Gasparilla International Film Festival (GIFF). GIFF is the annual film festival, operated by the 501(c)(3) non-profit Tampa Film Institute. First launched in the summer of 2006, the Tampa Film Institute has grown into…
HCP’s James Doulgeris’ Popular Physician’s Practice Blog Goes Weekly
HCP’s Senior Strategist for Health Care, James Doulgeris, has been writing a popular blog on hospital and practice management, marketing and health care issues for Physician’s Practices Magazine’s top rated Internet portal since December, 2011. Launched by one of 2012’s most read article and series, Managing Patient Expectations, Doulgeris is now a permanent member of…
HCP Marketing Consultants Selected to Visit The White House to Discuss U.S. Economy
TAMPA, FL (March 15, 2012) Tampa-based Marketing firm HCP was selected to participate in a half-day discussion at the White House for Florida business leaders that will take place on Monday, March 19, 2012, co-hosted by the White House Business Council and Business Forward. Over the past year, the White House Business Council has hosted…
HCP to Launch Zen on the Green Golf Training Series at Upcoming PGA Show
Orlando, Fla. – (January 13, 2012) – Six months ago, former Martial Arts Champion and golf veteran, Arthur D’Agostino, contacted HCP to produce an interactive series of self-help golf videos that would utilize his 40 years of martial arts experience as a training tool out on the green. Completed on schedule, HCP is launching the…
HCP Retained for Strategic Planning, Marketing, and PR for New York-based Solutions Management Inc.
East Moriches, N.Y. (January 10, 2012) HCP was retained by Solutions Management, Inc. (SMI) to provide strategic quarterly planning and marketing service support after completing a rebranding project of the company’s parent brand in late 2011. The revised look of the company reflects the sweeping success SMI has experienced in the past seven years, providing…
Tampa-based TAGWEAR Promotions Engages HCP to Revamp Their Brand
Tampa, Fla. (January 10, 2012) Tampa-based TAGWEAR Promotions retained HCP to renovate their existing company brand and take their new product and service offerings to a new level within the branded promotion industry. HCP Senior Strategist/Partner, Eric Polins said, “TAGWEAR is a very reputable and strong competitor in the promotional branding industry, but there is…
HCP’s Senior Strategist and Healthcare specialist James Doulgeris will be the featured speaker at an upcoming American Marketing Association (AMA) event
St. Petersburg, Fla. (December 14, 2011) HCP’s Senior Strategist and Healthcare specialist James Doulgeris will be the featured speaker at an upcoming American Marketing Association (AMA) event—Top Ten Strategies to Acquire, Retain and Win Back Patients—and how to make them work for YOU! Doulgeris’ background includes over 35 years of healthcare and biotechnology executive management…
New York Times Hires HCP to Develop a Fall Creative Subscription Campaign
Tampa, Fla. (October 15, 2011) HCP was hired this fall to develop a subscription campaign for New York Times Regional Newspaper Group’s (NYTRNG’s) Lakeland Ledger and Herald-Tribune publications. The publications cater to the communities of Lakeland, Englewood, North Port, Lakewood Ranch, Manatee, Charlotte, Sarasota and Venice. The HCP research team gathered snapshot research for the…
HCP Brands 30 Years of Leadership Florida
ST. PETERSBURG, Fla. – (October 5, 2011) – In a crowded ballroom at the Vinoy Renaissance Hotel in downtown St. Petersburg, The Leadership Florida Members of the Council of Advisors and the Board of Directors debuted their new 30th Anniversary logo produced by Tampa-based research, strategy and marketing firm HCP. Senior Strategist and Partner Eric…
HCP Retained To Lead Premier’s Strategic Plan & Implementation Efforts
Jasper, Ind. (October 1, 2011) HCP was retained by The Premier Group of Jasper, Indiana, to expand its business services in the membership and loyalty marketplace. Premier underwent a rebranding with Garcia Interactive in early 2011. Following the rebranding, HCP was called upon to lead the strategic planning, product development and implementation for current and…
HCP Adds Veteran Health Care Executive to Lead Growing Sector
Tampa, FL – (September 27, 2011) – Eric Polins, Senior Strategist/Partner of HCP, a Tampa-based marketing firm, announced today that industry veteran health care executive, James Doulgeris, has joined the firm to lead the company’s growing health care consulting practice. Polins commented, “Having worked with Jim in the medical device industry for a number of…
August 23, 2011 – HCP Senior Research Manager Sarah Lindemuth Selected for Leadership Tampa Bay 2012
Tampa, Fla. (August 23, 2011) – HCP Senior Research Manager Sarah Lindemuth has been selected to participate in the Leadership Tampa Bay class of 2012. Leadership Tampa Bay is a non-partisan, non-special interest forum focused on regional progress. The organization’s goal is to bring together a diverse group of professionals from throughout the Tampa Bay…
August 3, 2011 – Tampa Company Goes Country to Snatch Finalist Spot in American Airlines Video Contest
TAMPA, Fla. – (August 3, 2011) – American Airlines, in cooperation with SCORE, an organization that helps small businesses succeed through mentoring and training, named Tampa-based research and marketing firm HCP, as one of its 50 national finalists in their online video contest titled—Flights.Camera.Action. Senior Strategist/Partner Eric Polins represented HCP. Polins is no amateur competing…
July 21, 2011 – Camp Boggy Creek Set to Run Large Broadcast Commercial Campaign
Tampa, Fla. – (July 20, 2011) – Camp Boggy Creek, a non-profit camp for children with life threatening illnesses, will be undertaking a large media push over the next three months in an effort to spread the word about their fundraising campaign “Let the Love Shine”. In 2010, HCP & Associates donated a series of…
July 7, 2011 – R. Patrick Hill, Senior Strategist/Chairman of HCP, Selected to Present at the Tampa Chamber University Program
TAMPA, Fla. – (July 7,2011) – The Greater Tampa Chamber of Commerce announced Wednesday, July 06, 2011 that Senior Strategist/Chairman of HCP, R. Pat Hill, will be speaking at their Chamber University September 27, 2011 at the Greater Tampa Chamber of Commerce. Hill will be speaking on the constant challenges facing businesses with limited budgets,…
July 1, 2011 – HCP Senior Strategist Selected as 2011 Leadership Florida Regional Council Member
TAMPA, Fla. (July 1, 2011) – HCP & Associates Senior Strategist/Partner Eric Polins, a Leadership Florida XXVIII graduate was recently nominated and voted onto the West Central Regional Council. Created in 1982 by the Florida Chamber of Commerce, Leadership Florida builds a sense of statewide community by identifying and training individuals with the passion and…
June 27, 2011 – HCP & Associates Partner nominated as 2011 Leadership Tampa Alumni Cabinet Member
Tampa, Fla. (June 27, 2011) – HCP & Associates Senior Strategist/Partner Eric Polins, a Leadership Tampa ’05 graduate was recently nominated and voted onto the Leadership Tampa Alumni(LTA) Cabinet along with 25 other members. LTA extends the Leadership Tampa experience by fostering professional relationships, offering unique educational programs and promoting leadership to grow business and…
June 1, 2011 – HCP & Associates Awarded Four Hermes Awards
Tampa, Fla. (June 1, 2011) – Hermes Creative Awards recently announced HCP & Associates as the 2011 winners of four awards. Hermes is an international competition that recognizes the creators and messengers of traditional and emerging media based on the evaluation of the Association of Marketing and Communication Professionals (AMCP). The AMCP filtered though about…
May 27, 2011 – HCP & Associates Performs Market Research for Pinellas County Board
CLEARWATER, Fla. (May 27, 2011)—Last week, HCP & Associates Senior Research Manager, Sarah Lindemuth, presented the results of a Citizens’ Preference Research to the Pinellas County Board of County Commissioners (BCC). HCP & Associates, a marketing consulting firm, has an extensive background in market research and development studies. Pinellas County commissioned HCP & Associates, to…
May 20, 2011 – HCP & Associates Awarded the 2011 Communitas Award
TAMPA, Fla. – (May 20, 2011) – HCP & Associates was awarded the 2011 Communitas Award in the Pro Bono Category, for their work with the Gasparilla International Film Festival on April 22, 2011. The Communitas Award recognizes exceptional businesses and organizations that offer time and resources to benefit their community. Eric Polins, Senior Creative…
(April 1, 2011) – HCP & Associates Senior Creative Officer Named Judge in 41st Annual Creativity International Awards
Tampa, FL (April 1, 2011) – Eric R. Polins, Senior Creative Consultant and HCP & Associates Partner, was named one of nine judges for the 41st Annual Creativity International Awards on March 20, 2011. Judging for the 2011 Creativity Media & Interactive Awards is being conducted during the week of April 11, 2011. Polins and…
March 29, 2011 – HCP & Associates Presents Market Research at 15th Annual Downtown Development Forum
Tampa, FL (March 29, 2011) – R. Pat Hill, President of HCP & Associates, presented an overview of the 2010 Downtown Worker and Resident Studies to Tampa Downtown Partnership at the 15th Annual Downtown Development Forum on Friday, March 18, 2011. The research results are from a series of biennial studies of Downtown Tampa residents…
HCP & Associates to model new Internet Presence for veteran agency, Alexa Talent & Models.
HCP & Associates will evaluate the online talent and modeling industry for Tampa-based veterans at Alexa Talent & Models in order to aggressively pursue online bookings. The new plan and presence will launch at the end of summer 2006. Alexa Model and Talent Mgmt., Inc. was established initially as a fashion agency and specialized in…
Ava Awards today announced winners for the 2010 international awards competition
Dallas, TX (December 6, 2010) Ava Awards today announced winners for the 2010 international awards competition that recognizes outstanding achievement by creative professionals involved in the concept, writing, direction, shooting and editing of audio-visual materials and programs. There were over 1,700 entries from throughout the United States, Canada and several other countries, in the 2010…
HCP & Associates Wins MarCom Awards with Viral Broadcast Campaigns
Tampa, FL — (Tuesday, October 26, 2010) — HCP & Associates won the Gold MarCom Award for their viral online broadcast campaign “Evolution of Exteriors” for longtime Michigan-based client, Dentco. In addition, HCP won an “Honorable Mention” for another HD viral broadcast campaign featuring a series of online commercials for Florida-based pro bono client, Camp…
Universal Dynamics retained HCP & Associates
Irwindale, CA (August 1, 2010) Universal Dynamics, Incorporated, a leading high-tech consulting firm for the integration of security systems since 1989, retained HCP & Associates for a muti-year marketing agreement. HCP will provide a range of full-service marketing consulting services including research and development, strategic planning and event management. UDI began as a provider of…
Adsil Corporation
Daytona Beach, FL (August 1, 2010) Adsil, Incorporated, whose brands include MicroGuard®, MicroGripTM and MicroKleenTM engaged HCP & Associates for a corporate research-based snapshot and branding/positioning platforms. Adsil Corporation is a privately held company, marketing its brands to all the countries within NAFTA, and holds several additional transnational distribution arrangements. Adsil manufactures unique, clear, inorganic,…
Athletic Club of Tampa
Tampa, FL (June 1, 2010) Athletic Club of Tampa, a youth and adult sports non-profit asked HCP & Associates to provide pro-bono services get this startup venture off the ground in the fall of 2009. The organization’s mission is to focus on creating soccer-specific programs for the Lutz community at the recently constructed Oscar Cooler…
HCP Managing Partner Graduates Leadership Florida Class XXVIII.
Miami, FL (May 15, 2010) HCP Managing Partner Graduates Leadership Florida Class XXVIII. HCP & Associates Managing Partner, Eric Polins, graduated with Leadership Florida’s Class XXVIII in Miami during a three day final retreat. Polins said, “I was honored and lucky to become a part of an organization that cares so much about the future…
HCP & Associates Wins Gold Hermes Award for National Broadcast Campaign
Tampa, FL – (May 6, 2010) – HCP & Associates was awarded a Gold Hermes for the DENTCO Evolution of Exteriors Broadcast Campaign. HCP produced 12 national HD broadcast spots targeting online viral video mediums throughout all of 2010 for their Michigan-based client. A series of 30-second spots were created in a large studio to…
HCP & Associates Completes Pro Bono HD Broadcast Commercials for Camp Boggy Creek
Eustis, FL (May 3, 2010) HCP & Associates Completes Pro Bono HD Broadcast Commercials for Camp Boggy Creek. Founded by renowned philanthropists like Paul Newman and General H. Norman Schwarzkopf, Eustis-based Camp Boggy Creek was created to enrich the lives of children who have chronic or life threatening illnesses by creating camping experiences that are…
New Research Programs Implemented for the Florida Aquarium
Tampa, FL – (May 13, 2009) – Media Solutions Consulting Group (MSCG) has been working with The Florida Aquarium to implement two new programs, supplementing current monthly monitors and enabling the Tampa family venue to better understand and respond to its visitor, member and donor bases. In December, MSCG along with the Aquarium’s marketing department…
Caribbean Candy Company Expresses Interest in US Markets
Tampa, FL – (May 13, 2009) – Over 65 years ago, Diana Candy established itself as one of the finest candy producers in the Caribbean. Recently, the international company based in Trinidad & Tobago has engaged HCP & Associates to build a stronger US presence. HCP & Associates will be conducting secondary research of US…
HCP & Associates Launches New Web Site for MyBackOffice (MBO)
Tampa, FL – (April 7, 2009) – MyBackOffice (MBO), a Tampa-based Employer Service Company (ESC) proudly announced the launch of a new, optimized Web site. Earlier this year, HCP & Associates was retained to establish a new brand platform for MBO, and built this site as the first of several rebranding initiatives. The site was…
Perimeter Barrier Company Retains HCP & Associates for International Marketing
Clinton, MD – (March 16, 2009) – Clinton, Maryland-based Nasatka Barrier, Inc. is a 30-year-old perimeter barrier company that has grown significantly in size since 9/11. In addition to a higher level of national security attention, new initiatives engaged by architectural and engineering firms around the globe have also created a huge demand in preconstruction…
Forizs&Dogali Law Firm Engages HCP & Associates to Create New Brand and Internet Presence
Tampa, FL- (February 19, 2009) – HCP & Associates created a unique corporate identity package for Forizs&Dogali and will soon renovate the firm’s existing Web site. Forizs&Dogali pride themselves in their ability to render cost-effective, quality service with personal attention to a wide variety of corporate, business, and individual clients. They serve a broad range of…
The Virginia Alternative & Renewable Energy Association (VA-AREA), Turns to HCP & Associates for Brand Platform
Richmond, VA (February 19, 2009) – Organized just last year, VA-AREA hired HCP & Associates due to their years of experience in the renewable energy industry. HCP created their brand platform, corporate identity and Internet presence. Strategic planning will begin in early March. Keeping their eco-friendly goals in mind, HCP & Associates planted a seed…
Former HCP Client Publishes Mystery Thriller Novel
Palm Harbor, FL (February 19, 2009)- – James Doulgeris former CEO of minSURG™ Corporation, a well respected client of HCP & Associates decided to pick up a new hobby after retiring from the biotech industry; writing novels! After conquering the biotech world, Doulgeris kick-started his retirement by writing a mystery thriller novel titled, “The Dyodyne…
Sheraton Sand Key Resort to Introduce Upgraded Features in Hotel Lobby and Suites
Clearwater, FL (February 19, 2009) – Long time client Sheraton Sand Key Resort, located on the pristine white beaches of Clearwater, recently rolled a new Luxury Collection in each of their suites. The enhancements will feature plush Sheraton Sweet Sleeper Beds and crisp white linens, as well as renovated lobby rooms displaying contemporary artwork. Keeping…
MyBackOffice Delegates HCP & Associates to Create New Brand Identity
Tampa, FL (February 19, 2009) – MyBackOffice offers small businesses the same luxury “back Office” benefits that large corporations enjoy such as payroll services, workers compensation claims, and more. However, the company wants to expand the brand and services in order to attract new clients in the technology and international markets. As an up and…
HCP & Associates Participates with new Security Client at Intersec Dubai 2009
Clinton, Maryland (February 12, 2009) – HCP & Associates traveled across the globe for the largest Security, Fire, Safety & Health and Police & Homeland Security Exhibition in the Middle East in order to promote Nasatka Barriers, Inc. To further expand Nasatka Barriers presence in the security industry, HCP is arranging several upcoming appearances at…
USF Federal Credit Union Launches Website Revamp with HCP
Tampa, FL (February 12, 2009) – Long time HCP client, USF Federal Credit Union will soon have a rejuvenated Web presence from HCP Creative. HCP’s main focus is on reorganizing the current site to be more intuitive as well as developing a strategic design that will better serve niche groups within target audience. As a…
Florida Marketing Firm Makes Groundhog Day History
Tampa, FL – (Wednesday, January 28, 2009) – HCP & Associates, a Tampa-based International Marketing Consulting firm, will be traveling to Punxsutawney, Pennsylvania this Super Bowl weekend for a very special dedication. HCP commissioned world-renowned wildlife sculptor, Geoffrey Smith (www.geoffreysmith.com) to create a life-size bronze sculpture of Punxsutawney Phil. HCP Managing Partner, Eric Polins, remarked,…
HCP & Associates Research Completes Brand Awareness Study for Raymond James Financial
St. Petersburg, FL (November 17, 2008) — HCP & Associates conducted a fall continuation of a biannual study of national investors for Raymond James Financial, headquartered in St. Petersburg. This biannual phone study monitors brand presence, advertising awareness and investor behaviors between periods of heightened Raymond James media presence, in select markets. Data is also…
Media Solutions Consulting Group Conducts Consumer Study for North Carolina Publication
Southern Pines, NC (November 17, 2008) — Media Solutions Consulting Group (MSCG) recently commissioned a project with The Pilot, a North Carolina newspaper, to conduct a consumer study. The study delves into media usage habits, household preferences and purchasing behaviors of Moore County, NC residents. Data will be collected via a direct mail survey from…
The Tampa Downtown Partnership Employs HCP & Associates for University of Tampa Research Effort
Tampa, FL (October 1, 2008) – HCP & Associates has joined with The Tampa Downtown Partnership and the University of Tampa to initiate two research studies this fall. One of the studies will focus on University of Tampa (UT) students and the other, UT faculty and staff. The intent of these research studies is to…
Remote Trekking Company in Himalayas Engages HCP & Associates for U.S. Launch
Thimphu, Bhutan (Wednesday, July 30, 2008) Nestled deep in the Himalayas between India and China, Bhutan is a small country referred to as “The Magical Kingdom” where the main concern of daily life is exceeding the country’s level of gross national happiness. Veteran Tour Guide Karma Letho, founder of DhenZang Travel, located in Thimphu; the…
HCP & Associates Builds New Online Brand for World’s Largest Seaplane Pilot’s Association
Lakeland, FL (April 1, 2008) HCP & Associates was retained by The Seaplane Pilot’s Association to begin a new era of pilots on the Internet. HCP will research the aviation market, seaplane pilots and various international federal, state and local representation dealing with seaplanes and use in order to develop an updated marketing arm on…
The Florida Aquarium Engages HCP & Associates for Tourism Travel and Visitor Experience Research Initiatives
Tampa, FL (March 31, 2008) HCP & Associates has been engaged by The Florida Aquarium to conduct a research study to capture visitor demographics, ultimately establishing a foundation for future marketing efforts intended to expand the Aquarium’s brand awareness with in and out-of-market visitors. Through the production of monthly research reports, Aquarium management is learning…
HCP & Associates wins Research Contract for The Tampa Downtown Partnership
Tampa, FL (February 8, 2008) The Tampa Downtown Partnership is committed to leading and promoting healthy growth in Downtown Tampa. Recently, HCP & Associates was contracted with the Tampa Downtown Partnership to conduct two important studies. The two studies focus on setting benchmarks for growth in the Downtown Tampa area by surveying employees in the…
HCP & Associates Develops Expands To Richmond, Virginia with expansion of its Media Solutions Consulting Group Division
Tampa, FL (January 1, 2008) Media Solutions Consulting Group (MSCG), a division of HCP & Associates that focuses on research and marketing strategies for clients in the media sector, has expanded its offices to include Richmond, Virginia. MSCG research services include assisting publishing, broadcast and Internet clients with strategic planning, new product development, training and…
Tampa Bay Hand Center Retains HCP & Associates For Business Strategy Development
Tampa, FL (November 5, 2007) Tampa Bay Hand Center retained HCP & Associates to develop a marketing strategy for 2008. HCP & Associates will perform a situation analysis of the business and vertical markets in order to prepare a 2008-2009 brand campaign. The Tampa Bay Hand Center was founded in 1989 by Cecil C. Aird,…
LifeLink Tissue Bank Retains HCP & Associates For Allograft Marketing
Tampa, FL (September 17, 2007)LifeLink Tissue Bank retained HCP & Associates to build brand awareness for recently introduced products, such as the LifeGraft® Cortical Cancellous Spacer. Other product marketing will include traditional allografts, bone particulate, soft tissue and spinal tissue. HCP & Associates will market LifeGraft at the 22nd Annual North American Spine Society Show…
Troutman Sanders Public Affairs Group Retains HCP & Associates for Strategic Planning & Marketing Consulting
Atlanta, GA (August 1, 2007) Troutman Sanders Public Affairs Group, LLC (TSPAG) engaged HCP & Associates to conduct their first strategic planning conference for expansion into new vertical markets, both state and federal. This will involve positioning of the company dependant upon the various vertical markets targeted for their expansion. TSPAG is full-service government relations…
University Community’s Helen Ellis Memorial Hospital Engages HCP & Associates for Marketing Strategy
Tarpon Springs, FL (May 24, 2007) University Community Health’s Tarpon Springs Hospital, Helen Ellis Memorial, engaged HCP & Associates to develop a new position and marketing plan for execution in late 2007. The team will interview constituency groups, participate in special events and other “outreach” efforts as the overall plan is further refined based on…
MinSURG™ Retains HCP & Associates for TruFUSE™ Brand Execution
Clearwater, FL (May 15, 2007)minSURG™ Corporation, a marketing and operational subsidiary of Orthopedic Development Corporation (ODC), announced the retention of HCP & Associates for 2007-2008 marketing. ODC holds and develops a number of intellectual properties including facet and small joint hemi-arthroplasty techniques awaiting development. MinSURG was founded in 2003 by David Petersen, M.D., FAAOS, and…
HCP & Associates Brands Largo-based HRO Company
Largo, FL (May 1, 2007) A new Human Resource Outsourcing company, now called admiNATION™ tasked HCP & Associates with a strategic plan and brand platform to launch a new company to the West Coast Florida market. admiNATION™ will serve other professional service companies by providing administrative services, ranging from payroll processing, outsourced accounting and technology.…
HCP & Associates Overhauls Harris Corp.’s Brand Identity
Tampa, FL (March 28, 2007) Second generation-owned Harris Corp. Construction and Roofing Systems competes on a national level in the roofing, sheet metal and interior construction business. Owner, George Harris explains, “My father began his company in the back of his pick-up truck, building his business through hard work and perseverance. Since then, the industry…
Moore &Scarry Advertising Engages HCP & Associates for Automobile Research Project.
Ft. Myers, FL (March 5, 2007) Ft. Myers-based Moore and Scarry Advertising engages HCP & Associates for the development of a telephonic research campaign. The research is targeted towards Hillsborough County residents that may have recently heard radio advertising for a local automobile dealership. The focus of this assignment is for Moore &Scarry to obtain…
USF Federal Credit Union engages HCP & Associates for market and membership research study.
Tampa, FL (February 8, 2007) Tampa-based USF Federal Credit Union retained HCP & Associates to conduct an on campus research study with students, faculty, alumni and businesses on campus such as Moffit Cancer Center. While the University of South Florida see tremendous student growth and expanded educational programs in various disciplines, the credit union will…
Casa Nova, Tampa Bay’s Newest Home Fashion Gallery hires HCP Interactive to launch their online storefront.
Tampa, FL (January 12, 2007) HCP & Associates was engaged to create a rather significant database-driven online storefront for Casa Nova. An estimated 1,000+ products will eventually be available online with easy ordering and shipping for any Internet shopper. HCP will also focus on strategic mixed mediums for integrated marketing tactics in order to drive…
The Women’s Resource Center of Sarasota engages HCP & Associates for marketing consulting and the 2007 mixed media advertising campaign.
Sarasota, FL (January 8, 2007) The Women’s Resource Center of Sarasota County (WRCSC) is a 501(c) (3) not-for-profit organization that has been serving the women of the Sarasota community for over 25 years. HCP & Associates was brought in to assist with internal marketing objectives and tactics in order to increase brand awareness through traditional…
Pediatric Associates of Tampa engages HCP & Associates for new brand in the Tampa Bay market.
Tampa, FL (November 2, 2006) – Before his recent relocation from Miami to Tampa, Dr. Richard M. Wolff was an attending doctor at the Joe DiMaggio Children’s Hospital. Dr. Wolff recently retained HCP & Associates to develop a new brand name in pediatrics for the Tampa Bay market. Pediatric Associates of Tampa will launch a…
HCP & Associates launches Internet campaign for General Tommy Franks Leadership Institute & Museum.
Hobart, Oklahoma (November 2, 2006) – This not-for-profit 501(c) (3) Leadership Institute will be a world-class facility devoted to enhancing decision making through the critical study of history. It will advance the understanding of historical events, encourage leadership development and inspire enlightened decision making by providing a forum for critical thinking through scholarly research, exhibitions,…
University Community Hospital Women’s Center to start research with HCP & Associates for expectant mothers
Tampa, FL (November 2, 2006) – HCP Associates will be delivering research to the UCH Women’s Center in an effort to offer additional services for those families expecting to give birth. HCP will be conducting focus groups of women in the Tampa area who have had services or anticipate services with UCH and those who…
HCP Associates and Cherry + Company team up to provide research for Shorecrest Preparatory School
St. Petersburg, FL (October 12, 2006) – Cherry + Company, an integrated marketing communications firm partnered with HCP Associates to provide research along with analyzing quantitative data. Shorecrest Preparatory is the oldest independent day school in Florida. From preschool through 12th grade, Shorecrest enrolls approximately 1,000 students annually. They provide a college preparatory experience with…
HCP & Associates retained as delegate for product imports by Barcelona-based IDMERCADO
Barcelona, Spain (October 12, 2006) – IDMERCADO, a global marketing consulting firm based in Barcelona, Spain, engaged Tampa-based HCP & Associates as a delegate to assist in market research on distribution of goods and services for various corporations seeking expansion into the United States. For more information on IDMERCADO, please visit their Web site at…
TRICORE, a leader in human resource outsourcing engaged HCP & Associates to produce a new Web presence and lead generation application
Robbinsville, NJ (September 26, 2006) TRICORE is an integrated employer solutions provider which focuses on supporting businesses that need employee benefits, payroll and human resource compliance materials. HCP Associates will be working with its management team to further refine its online capabilities and lead generation programming. For more information on TRICORE, please visit their Web…
Former US Embassy Hostage Director engages HCP & Associates to launch international speaking Circuit.
Tampa, FL – (September 25, 2006) – Former Navy S.E.A.L. Officer, Dan O’Shea announced today he would head up Tampa-based Daniel Risk Mitigation, Inc. by offering security seminars/briefings to journalists and other non-government employees placed in dangerous working environments. An Annapolis graduate and decorated Navy veteran, O’shea recently completed his two years of service in…
The Florida Aquarium plans on reeling in research and development with the help of HCP & Associates.
Tampa, FL (September 15, 2006) HCP Associates will be developing an ongoing research program with The Florida Aquarium management team to further understand its member and visitor profiles so they can adapt to the ever changing Florida tourism marketplace. To visit the aquarium, visit them online at www.flaquarium.org.
Announce Mobile, one of the nation’s leader mobile text messaging companies gets wired to HCP & Associates for a branding campaign.
Lakeland, FL (September 1, 2006) Announce Mobile is a provider of global messaging solutions delivering text messages to over 95% of US wireless subscribers and over one billion subscribers worldwide. HCP Associates will be providing marketing consulting services and utilizing its branding team to further develop the company’s product and service offerings while assisting in…
HCP Associates and Digital Harvest team up and provide a customer research program for Pilgrim Software.
Tampa, FL (August 22, 2006) – Digital Harvest, an online marketing group partnered with HCP Associates to provide an online customer research program along with analyzing tabulated data. Jason Lexell, principal at Digital Harvest says, “The combination of using traditional research methodologies side by side with today’s technology allows us to streamline the process and…
HCP & Associates to Launch New Brand Initiatives for Castle Brown Associates, LLC
Tampa, FL (July 20, 2006) – Castle Brown Associates, LLC has engaged HCP & Associates to develop a new brand initiative for Home Base Savings, a Web-based home service directory and savings source for consumers in the Tampa Bay area. HCP will support the brand’s launch through logo creation, corporate identity development, Web site design…
HCP & Associates Adds Veteran’s Administration to Client Roster.
Jacksonville, FL – (July 1, 2006) – The Veteran’s Administration engaged HCP Associates to do a feasibility study for a political publication which falls under the VA’s self employment programs for veterans. The study consists of several publishing facets including market feasibility, editorial review, design planning, and subscription program development.
Star light, Star Brite, HCP adds new laundry service to the spotlight…
Jacksonville, FL (May 10, 2006 ) – Star Brite Laundries has asked HCP Associates to provide marketing consulting services during the rollout of business development in the Southern Georgia and North Florida regions of the south. HCP will support the launch of developing the Brands for both Star Brite Laundries and its newest division Simply…
HCP & Associates Provides Extreme Makeover for Florida-based Aesthetic and Reconstructive Dentistry
Longboat Key, FL (March 2, 2006) – Dr. Robert Gordon, engaged Hill, Coniglio, Polins & Associates today to revitalize Aesthetic and Reconstructive Dentistry’s (ARD) corporate identity and branding initiative. ARD will undergo an extreme makeover of its current branding platform and resurface with a new look for both dental practices located in Longboat Key and…
Southland Dog Training Academy Embarks on Branding Strategy with HCP & Associates
Lakeland, FL (February 16, 2006) – Vince Reina, Veteran Dog Trainer and Founder of Southland Dog Training Academy, engaged Hill, Coniglio, Polins & Associates today with a brand strategy and strategic planning agreement for the expansion of his 20+ year dog training academy currently operating in Polk, Hillsborough, Pinellas and Pasco counties. Founded by Reina…
HCP & Associates retained by Orlando Law Firm deBeaubien, Knight, Simmons, Mantzaris& Neal, LLP to develop professional service expansion into Tallahassee and Tampa markets.
Orlando, FL (February 1, 2006) – HCP & Associates has been working with the senior partners of deBeaubien, Knight, Simmons, Mantzaris& Neal, LLP, for the past year with new marketing tactics in order to expand their 30-year brand into new markets. With great success in various specialties of law, the firm is prepared to expand…
Acme Sponge & Chamois Co., Inc. to debut new Web site, packaging
Tarpon Springs, FL (November 23, 2005) – HCP & Associates is working with Acme Sponge & Chamois Co., Inc. to debut a new Web site in conjunction with an upcoming package redesign of their industry leading, Tanner’s Select chamois line. Featuring a product mix made up of natural sponges, genuine chamois leather, synthetic sponges, natural…
HCP & Associates to Introduce Exclusive, European Bath Oil to United States
Frankfurt, Germany (November 22, 2005) – Luxury Bath Wares. Inc. has hired HCP & Associates to assist in the marketing and ecommerce of their USA product launch of Olverum; a German bath oil product line renowned throughout Europe. Made from valuable natural resources such as French lavender, Spanish eucalyptus, and Siberian spruce needle, Olverum has…
HCP Salutes the Atlanta Vietnam Veterans Business Association
Atlanta, GA (November 1, 2005) – HCP and Associates proudly salutes The Atlanta Vietnam Veterans Business Association and will assist in production of a new Web presence and other online marketing tactics in 2006. The site will focus on brand recognition and the promotion of one of the largest veteran parades in the country that…
HCP Launches Florida’s CFO Candidate, Alex Sink
Tampa, FL (October 19, 2005) – Democratic Party candidate for Florida’s Cheif Financial Officer, Alex Sink, has engaged HCP & Associates to assist with her campaign marketing tactics. Sink is a 25-year financial veteran and was President of the largest bank in Florida – managing more than $40 billion in assets and supervising more than…
HCP Collaborates to Reach Centro’s Vision: Newspapers, Internet & Broadcast
Tampa, FL (October 11, 2005) – HCP & Associates President R. Patrick Hill has spent the better part of the past 18 months focusing on the initial brand concept, strategic planning, target market identification, staffing, and development of programs for Centro: the largest and most widely distributed Hispanic publication in the Tampa Bay Area to date.…
HCP Client Receives Tampa’s Small Business Leader of the Year Award
Tampa, FL (October 5, 2005) – Dale Shumacher, CEO of the widely successful Tampa Bay Federal Credit Union, was named Tampa’s Small Business Leader of the Year on September 16, 2005. Shumacher is a two time nominee of the award and he displayed grace and appreciation during the ceremony in thanking TBFCU for “making him…
ProntoClinic retains veteran marketing consultants HCP
Palm Harbor, FL (January 30, 2005) – ProntoClinic CEO, Dr. AronSchlau retained veteran marketing consultants HCP & Associates late last year to strategize a national marketing campaign and build brand equity in this infancy stage market. With over 20 years of experience as a practitioner, Schlau’s strategy has a different philosophy than some of the…
HCP Sails into First Place for the Prestigious Southam Award at the 2004 International Miami Boat Show.
Miami, FL – (February 12, 2004) – Sail America announced the 11th annual 2004 John Southam Award Winners for Excellence in Sailing Communications this morning at the Miami International Boat Show Press Breakfast. Marketing Committee Chair Sally Helme, who also serves as the publisher of Cruising World and Sailing World Magazines, presented the John Southam…
Waste Integrated Service Consultants Task HCP with 2004 Brand Revitalization.
Tampa, FL – (December 22, 2003) – Waste Integrated Service Consultants, formerly known as Waste Integrated Service Center (WISC), hired HCP & Associates to kick-off a brand revitalization strategy in early 2004. WISC was founded in 1993 as a joint venture between Carter Consulting, Inc. and Weyerhaeuser Company. WISC is a management services company specializing…
Lighthouse Credit Foundation Plans Enhanced Online Education for 2004.
Largo, FL – (December 22, 2003) – Lighthouse Credit Foundation is a not-for-profit organization that was formed in the summer of 2000 in Largo, Florida. Since its inception, Lighthouse has grown steadily and is now one of the leaders in the credit counseling industry. HCP & Associates was recently tasked with providing consulting services for…
ImagiNail™ Launches the Future of Nail Art.
Tampa, FL – (September 24, 2003) – HCP is launching a new Web presence for Largo-based ImagiNail Corporation. This industry pioneeer has created and launched the revolutionary NailJet Pro™. The smart printer-like device quickly and accurately applies 16 million colors and any design imaginable directly on 10 natural or articficial nails within seven minutes. Marketing…
Black Issues in Higher Education to Celebrate 20 Years with HCP.
Tampa, FL - (August 26, 2003) - Headquartered in Fairfax, Virginia since 1984, Cox, Matthews and Associates has been publishing Black Issues In Higher Education for almost 20 years. The magazine started as a simple newsletter, now averages 96 pages per edition. HCP will provide marketing consulting and a complete line of interactive services for…
Recent
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